退貨政策下多次折扣存貨模式

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李秋賢(Cho-Shai Lee) 查詢紙本館藏

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工業管理研究所

論文名稱

退貨政策下多次折扣存貨模式

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關鍵字(中)

★ 時尚性商品
★ 退貨政策
★ 多次折扣
★ Stackelberg

關鍵字(英)

論文目次

提要…..………………………..………………………………………Ⅰ
目錄……………………………………………………………………Ⅱ
圖目錄…………………………………………………………………Ⅳ
表目錄…………………………………………………………………Ⅴ
第一章緒論……………………………………………………………1
1.1研究動機…………….……….……………………………….1
1.2研究目的……………………………………………………4
第二章文獻回顧…………………………………………….………..6
2.1報童問題…….…………….…………………………….……6
2.2退貨政策..………………………………..………………...…7
2.3時尚性商品之相關文獻...…………………………………..11
2.4探討折扣問題之存貨模式………………………………….13
2.4.1供應商提供零售商數量折扣之存貨管理模式………13
2.4.2零售商施行連續多次折扣之存貨管理模式…………14
2.5有關Stackelberg賽局理論之文獻………………………….16
第三章退貨政策下多次折扣存貨模式……………...…….……….18
3.1模式之環境設定…..……………………………...…………18
3.2退貨政策下零售商的角色…………………..……..……….19
3.3退貨政策下製造商的角色.…………………………………24
第四章數值案例分析………………………..……………………..25
4.1製造商不採行退貨政策，零售商執行多次折扣策略之
利潤水準比較…………………………….…………………26
4.2考慮零售商實施多次折扣的作法，製造商的最佳退貨
決策..…….……….…...………………………………….…29
4.3考慮零售商實行多次折扣策略，製造商提供最佳退貨
政策之利潤比較……………………………………………32
4.4考慮需求函數中，斜率b的變化對利潤的影響…….…...34
第五章結語與未來研究方向………………………………………37
附錄…………………………………………………………………..39
附錄A…………………………………………………………...39
附錄B…………………………………………………………...41
附錄C…………………………………………………………...44
附錄D…………………………………………………………...45
附錄E…………………………………………………………...46
參考文獻……………….…….….………………….………………..47

參考文獻

中文部份
王家英， “德記洋行三商百貨最佳拍檔” ，經濟日報，民國86年12月10日。
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指導教授

陳振明(Jen-ming Chen)

審核日期

2000-6-29

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