博碩士論文 93446002 詳細資訊




以作者查詢圖書館館藏 以作者查詢臺灣博碩士 以作者查詢全國書目 勘誤回報 、線上人數:76 、訪客IP:3.144.17.207
姓名 曹譽鐘(Yu-Chung Tsao)  查詢紙本館藏   畢業系所 工業管理研究所
論文名稱 激勵策略下協同供應鏈決策之最佳化模式
(Optimization Models for Coordinating Supply Chain Decisions under Incentive Policies)
相關論文
★ 以類神經網路探討晶圓測試良率預測與重測指標值之建立★ 六標準突破性策略—企業管理議題
★ 限制驅導式在製罐產業生產管理之應用研究★ 應用倒傳遞類神經網路於TFT-LCD G4.5代Cell廠不良問題與解決方法之研究
★ 限制驅導式生產排程在PCBA製程的運用★ 平衡計分卡規劃與設計之研究-以海軍後勤支援指揮部修護工廠為例
★ 木製框式車身銷售數量之組合預測研究★ 導入符合綠色產品RoHS之供應商管理-以光通訊產業L公司為例
★ 不同產品及供應商屬性對採購要求之相關性探討-以平面式觸控面板產業為例★ 中長期產銷規劃之個案探討 -以抽絲產業為例
★ 消耗性部品存貨管理改善研究-以某邏輯測試公司之Socket Pin為例★ 封裝廠之機台當機修復順序即時判別機制探討
★ 客戶危害限用物質規範研究-以TFT-LCD產業個案公司為例★ PCB壓合代工業導入ISO/TS16949品質管理系統之研究-以K公司為例
★ 報價流程與價格議價之研究–以機殼產業為例★ 產品量產前工程變更的分類機制與其可控制性探討-以某一手機產品家族為例
檔案 [Endnote RIS 格式]    [Bibtex 格式]    [相關文章]   [文章引用]   [完整記錄]   [館藏目錄]   至系統瀏覽論文 ( 永不開放)
摘要(中) 供應商提供激勵機制給零售商以促進銷售在現今的企業中已相當普遍。信用交易、現金折扣、數量折扣、成本分攤等皆是實務上常見的降低付款機制。因此在建構供應鏈系統模型時必須同時考量到激勵策略的影響。此外,通路成員間的合作對提升通路競爭力極為重要。這意味著在同一供應鏈下的各公司必須協調其利益以使大家都朝著相同的方向努力。有鑒於此,本研究發展了幾個在激勵策略下針對各種不同環境的協同供應鏈決策之最佳化模型。其目的在於放寬一些傳統研究的假設以俾使模型更趨於實務。
本篇論文首先考慮一在信用交易與運輸成本具數量折扣下的供應商-零售商通路。接著延伸此模型考慮在一多品項供應鏈中當運輸價格折扣與運輸重量成正相關時的狀況。當考慮零售商的促銷策略時,我們透過數學模型分析並比較兩種被設計為協調通路成員行為的促銷補貼機制:促銷成本分攤與現金折扣。並且,我們也處理了在需求與價格及時間相依下退化性商品的動態定價、促銷與訂購決策。另外多零售商通路的配銷模式也已經在許多企業中可見,像是電子、器材、服飾業等。因此我們發展一個在各通路需求會因零售價而產生替代效益的多零售商通路供應鏈模型。我們也另外考慮一個具銷售學習曲線的雙重通路,而此供應鏈之零售商間的競爭是因缺貨時產生的替代效應而形成。
針對各個模型,我們不僅提供有關最佳化條件的定理,並發展於實務上易於執行演算法以尋求各模型最佳解。透過數值分析,我們探討系統參數對通路決策與行為的影響。完整的數值分析將被用以驗證模型結果之正確性與實際現象之吻合度並提出一些結論。此研究成果將提供給管理者於決策與經營上之有利參考與依據。
摘要(英) The practice of suppliers providing incentives to retailers to promote the sales is popular in today’s business. Trade credit, cash discount, quantity discount, cost sharing, etc., are the quite prevalent payment reduction schemes in reality. As a result, the influences of incentive policies cannot be ignored on modeling supply chain system. Also, coordination among channel member is important for enhancing a channel’s competitiveness. This indicates that companies in the same channel shall align their incentives to pull in the same direction. This research develops several models to consider coordinating supply chain decisions under incentive policies for different circumstances. The purpose is to relax several assumptions to cope with more practical situations.
In this dissertation we firstly consider supplier-retailer channels subject to trade credit and quantity discounts for freight cost. Then we extend the model to consider the situation when price freight–transport discounts that are positively related to the weight of cargo transported in a multi-item supply chain. When considering retailer promotion policy, we present a model to analyze and compare two cooperative promotion allowances, promotional effort cost sharing and cash discount, which are designed for coordinating channel partner’s behavior in the third model. Also, we deal with the dynamic pricing, promotion and replenishment policies for a deteriorating item with price and time dependent demand. In addition, the multi-retailers channel of distribution has occurred in many industries, such as electronics, appliances and apparel etc. We develop a dual-channel supply chain that the end demand for each channel has substitute effect in terms of retail prices. We also consider a multi-retailers channel with sales learning curve when the retailer competition arises from substitution effect due to shortages.
For each model, we not only provide propositions for the conditions of optimality but also develop algorithms to search optimal solutions, which can be easily implemented in practice. Through the numerical analyses, we discuss the influences of system parameters on decisions and behaviors of the channel. We conclude with computation analyses that lead to a variety of management insights. These results should be a useful reference for managerial decisions and administrations.
關鍵字(中) ★ 信用交易
★ 定價
★ 促銷
★ 訂購
★ 運輸成本折扣
★ 通路合作
★ 現金折扣
★ 退化性商品
★ 雙重通路
★ 銷售學習曲線
關鍵字(英) ★ Promotion
★ Replenishment
★ Trade credit
★ Pricing
論文目次 摘要.................................................................................................................................i
Abstract........................................................................................................................ ii
Table of Content......................................................................................................... iii
List of Figures...............................................................................................................v
List of Tables...............................................................................................................vi
Chapter 1 Introduction................................................................................................1
1.1 Research background and motivation…………………………………...…….1
1.2 Research objectives……………………………………………………………3
1.3 Research methodology and framework………………………………………..4
Chapter 2 Literature review........................................................................................8
2.1 Incentive policies………………………………………………………………8
2.2 Channel coordination………………………………………………………….9
2.3 Multi-item replenishment…………………………………………………….10
2.4 Promotional effort……………………………………………………………11
2.5 Dynamic pricing……………………………………………………………...11
2.6 Deteriorating item……………………………………………………………12
2.7 Channel competition…………………………………………………………12
2.8 Sales learning curve…………………………………………………………..13
Chapter 3 Freight cost discounts and trade credit………………………..............14
3.1 Quantity discounts for freight cost in a single-item supply chain…...…….....14
3.1.1 Problem description…………………………………………………..14
3.1.2 Non-cooperative scenario…………………………………………….18
3.1.3 Cooperative scenario…………………………………………………22
3.1.4 Numerical analysis…………………………………………………...28
3.2 Weight freight cost discounts in a multi-item supply chain………….………32
3.2.1 Problem description…………………………………………………..33
3.2.2 Non-cooperative scenario……..……………………………………...35
3.2.3 Cooperative scenario…….…………………………………………...43
3.2.4 Numerical analysis…………………………………………………...48
Chapter 4 Retailer promotion and trade credit.......................................................54
4.1 Fixed decision-making under retailer promotion effort…………….......……54
4.1.1 Problem description………………………………………….……….54
4.1.2 Basic model and benchmark solution……………………….………..56
4.1.3 Non-cooperative scenario…………………………………….………57
4.1.4 Cooperative scenario……………………………………….………...59
4.1.5 Numerical analysis…………………………………………………...65
4.2 Dynamic decision-making for a deteriorating item under retailer promotion effort……………………………………………………………………..….69
4.2.1 Problem description…………………………………………………..70
4.2.2 Model formulation……………………………………………………72
4.2.3 Solution procedure…………………………………………………...74
4.2.4 Numerical analysis…………………………………………………...82
Chapter 5 Retailer competition in single supplier-multiple retailers supply chains.....................................................................................................89
5.1 Cash discount and credit period policies under retail price competition…….89
5.1.1 Problem description………………………………………………….89
5.1.2 The retailers’ problem………………………………………………..91
5.1.3 The supplier’s problem………………………………………………94
5.1.4 Numerical analysis…………………………………………………..97
5.2 Promotion cost sharing policy under substitution effect due to shortages……………………………………………..……………….………99
5.2.1 Problem description……………………………………………..……99
5.2.2 Retailers bear his own promotion cost………………………….…..102
5.2.3 The supplier shares promotion cost…………………………………105
5.2.4 Numerical analysis………………………………………………….109
Chapter 6 Conclusion...............................................................................................113
6.1 Research contribution……………………………………………………….115
6.2 Further research direction…………………………………………………...115
References.................................................................................................................117
Appendix...................................................................................................................123
參考文獻 Abad PL. Determining optimal selling price and lot size when the supplier offers all-unit quantity discounts. Decision Science 1988; 19: 622-634.
Abad PL, Jaggi CK. A joint approach for setting unit price and the length of the credit period for a seller when end demand is price sensitive. International Journal of Production Economics 2003; 83: 115-122.
Aggarwal SP, Jaggi CK. Ordering policies of deteriorating items under permissible delay in payments. Journal of the Operational Research Society 1995; 46(5): 658-662.
Arcelus FJ, Shah NH, Srinivasan G. Retailer’s response to special sales: price discount vs. trade credit. Omega 2001; 29: 417-428.
Ballou RH. Business Logistics/Supply Chain Management. Prentice Hall, Upper Saddle River, NJ, 2004.
Banerjee A. A joint economic-lot-size model for purchaser and vendor. Decision Science 1986; 17: 292-311.
Belobaba PP. Airline yield management: an overview of seat inventory control. Transportation Science 1987;21:63-73.
Ben-Khedher N, Yano CA. The multi-item joint replenishment problem with transportation and container effects. Transportation Science 1994; 28(1): 37-54.
Blattberg RC, Neslin SA. Sales promotion: The long and the short of it. Marketing letters 1989; 1(1): 81-89.
Brynjolfsson E, Smith ND. Frictionless commerce? A comparison of internet and conventional retailers. Management Science 2000; 46: 563-585.
Cachon GP, Lariviere MA. Supply chain coordination with revenue-sharing contracts: strengths and limitations. Management science 2005; 51: 30-44.
Chang CT, Ouyang LY, Teng JT. An EOQ model for deteriorating items under supplier credits linked to ordering quantity. Apply Mathematical Modeling 2003; 27: 983-996.
Chang HJ, Dye CY. An inventory model for deteriorating items with partial backlogging and permissible delay in payments. International Journal of Systems Science 2001; 32(3): 345-352.
Chang HJ, Hung CH, Dye CY. An inventory model for deteriorating items with linear demand under condition of permissible delay in payments. Production planning and Control 2001; 12: 274-282.
Chang HJ, Hung CH, Dye CY.. A finite time horizon inventory model with deterioration and time-value of money under the conditions of permissible delay in payments. International Journal of Systems Science 2002; 33(2): 141-151.
Chapman CB, Ward SC, Cooper DF, Page MJ. Credit policy and inventory control. Journal of the Operational Research Society 1984; 35: 1055-1065.
Chen JM, Chen TH. The multi-item replenishment problem in a two-echelon supply chain: the effect of centralization versus decentralization. Computers and Operations Research 2005; 32: 3191-3207.
Chen MS, Chuang CC. An analysis of light buyer’s economic order model under trade credit. Asia-Pacific Journal of the Operational Research 1999; 16: 23-34.
Chen TH, Chen JM. Optimizing supply chain collaboration based on joint replenishment and channel coordination. Transportation Research Part E: Logistics and Transportation Review 2005; 41: 261-285.
Chiang WK, Chhajed D, Hess JD. Direct marketing, indirect profits: a strategic of dual-channel supply-chain design. Management Science 2003; 49: 1-20.
Chiang WK, Monahan GE. Managing inventories in a two-echelon dual-channel supply chain. European Journal of Operational Research 2005; 162: 325-341.
Chu P, Chung KJ, Lan SP. Economic order quantity of deteriorating items under permissible delay in payments. Computers and Operations Research 1998; 25(10): 817-824.
Chung KJ. A theorem on determination of economic order quantity under conditions of permissible in payments. Computers and Operations Research 1998; 25(1): 49-52.
Chung KJ, Huang YF. The optimal cycle time for EPQ inventory model under permissible delay in payments. International Journal of Production Economics 2003; 84: 307-318.
Chung KJ, Liao JJ. Lot-sizing decisions under trade credit depending on the ordering quantity. Computers and Operations Research 2004; 31(6): 909-928.
Chung KJ, Goyal SK, Huang YF. The optimal inventory policies under permissible delay in payments depending on ordering quantity. International Journal of Production Economics 2005; 95(2): 203-213.
Cohen MA. Joint pricing and ordering policy for exponentially decaying inventory with know demand. Naval Research Logistics Quarterly 1977; 24: 257-268.
Coughlan AT, Anderson E, Stern LW, El-Ansary AI. Marketing Channels. Prentice Hall, Upper Saddle River, NJ, 2001.
Daellenbach HG. Inventory control and trade credit. Journal of the Operational Research Society 1986; 37(5): 525-528.
Elmaghraby W, Keskinocak P. Dynamic pricing in the presence of inventory considerations: research overview, current practices, and further directions. Management Science 2003; 49: 1287-1309.
Emmons H, Gilbert SM. Note. The role of returns policies in pricing and inventory decisions on catalogue goods. Management Science 1998; 44: 276-283.
Fewings DR. A credit limit decision model for inventory floor planning and other extended trade credit arrangements. Decision Science 1992; 23: 200-220.
Goyal SK. Determination of economic packaging frequency for items jointly replenished. Management Science 1973; 20(2): 232-235.
Goyal SK. Determination of optimum packaging frequency of items jointly replenished. Management Science 1974; 21(4): 436-443.
Goyal SK. An integrated inventory model for a single supplier-single customer problem. International Journal of Production Research 1977; 15: 107-111.
Goyal SK. Economics order quantity under conditions of permissible delay in payments. Journal of the Operational Research Society 1985; 36(4): 335-338.
Goyal SK. Economic ordering policy for jointly replenished items. International Journal of Production Research 1988; 26(7): 1237-1240.
Graves SC. On the deterministic demand multi-product single-machine lot scheduling problem. Management Science 1979; 25(3): 276-280.
Hahm J, Yano CA. The economic lot and delivery scheduling problem: the common cycle case. IIE Transactions 1995a; 27: 113-125.
Hahm J, Yano CA. The economic lot and delivery scheduling problem: models for nested schedules. IIE Transactions 1995b; 27: 126-139.
Hammer M. The superefficient company. Harvard Business Review 2001; 79: 82-91.
Haley CW, Higgins RC. Inventory policy and trade credit financing. Management Science 1973; 20(4): 464-471.
Huang YF, Chung KJ. Optimal replenishment and payment policies in the EOQ model under cash discount and trade credit. Asia-Pacific Journal of the Operational Research 2003; 20:177-190.
Huang YF. Optimal retailer’s ordering policies in the EOQ model under trade credit financing. Journal of the Operational Research Society 2003; 54: 1011-1015.
Huang YF. Economic order quantity under conditionally permissible delay in payments. European Journal of Operational Research 2007; 176: 911-924.
Hwang H, Shinn SW. Retailer’s pricing and lot sizing policy for exponentially deteriorating products under the condition of permissible delay in payment. Computers Operations Research 1997; 24(6): 539-547.
Jamal AMM, Sarker BR, Wang S. An ordering policy for deteriorating items with allowable shortage and permissible delay in payment. Journal of the Operational Research Society 1997; 48(8): 826-833.
Jeuland AP, Shugan SM. Managing channel profits. Marketing science 1983; 2(3): 239-272.
Kandel E. The right to return. Journal of Law and Economics 1996; 39(10): 329-356.
Kao EPC. A multi-product dynamic lot-size model with individual and joint set-up costs. Operations Research 1979; 27(2): 279-289.
Khouja M, Mehrez A. Optimal inventory policy under different supplier credit policies. Journal of Manufacturing Systems 1996; 15(5), 334-339.
Khouja M. Optimizing inventory decisions in a multi-stage multi-customer supply chain. Transportation Research Part E: Logistics and Transportation Review 2003; 39(3): 193-208.
Krishnan H, Kapuscinski RK, Butz DA. Coordinating contracts for decentralized supply chain with retailer promotional effect. Management science 2004; 50(1): 48-62
Kim J, Hwang H, Shinn S. An optimal credit policy to increase supplier’s profits with price-dependent demand functions. Production Planning & Control 1995; 6(1), 45-50.
Kohli R, Park H. A cooperative game theory model of quantity discounts. Management Science 1989; 35(6): 693-707.
Koulamas C. A newsvendor problem with revenue sharing and channel coordination. Decision Sciences 2006; 37(1): 91-100.
Krishnan H, Kapuscinski RK, Butz DA. Coordinating contracts for decentralized supply chain with retailer promotional effect. Management science 2004; 50(1): 48-62
Kurata H. and Liu JJ. Optimal promotion planning-depth and frequency-for a two-stage supply chain under Markov switching demand. European Journal of Operational Research 2007; 177 (2): 1026-1043
Lee CY. The economic order quantity for freight discount costs. IIE Transactions, 1986; 9: 318-320
Lee HL. The triple-A supply chain. Harvard Business Review 2004; 102-112.
Leslie M, Holloway CA. The sales learning curve. Harvard Business Review 2006; 84: 115-123.
Levy D, Bergen M, Dutta S, Venable R. The magnitude of menu costs: direct evidence from large US supermarket chains. Quarterly Journal of Economics 1997; 112: 791-825.
Li SX, Huang Z. Managing buyer-seller system cooperation with quantity discount considerations. Computers and Operations Research 1995; 22: 947-958.
Li X. and Wang Q. Coordination mechanisms of supply chain systems. European Journal of Operational Research 2007; 179 (1), 1-16
McGill JI, van Ryzin GJ. Revenue management: research overview and prospects. Transportation Science 1999; 33: 233-256.
Mehta D. The formulation of credit policy models. Management Science 1968; 15(2): B30-B50.
Mishra BK, Raghunathan S. Retailer- vs. vendor-managed inventory and brand competition. Management Science 2004 ;50: 445-457.
Moriarty RT, Moran U. Managing hybrid marketing systems. Harvard Business Review 1990; 68: 146-155.
Murthy P, Mantrala MK. Allocating a promotion budget between advertising and sales contest prizes: An integrated marketing communications perspective. Marketing letters 2005; 16(1): 19-35
Nair SK, Tarasewich P. A model and solution method for multi-period sales promotion design. European Journal of Operational Research 2003; 150 (3): 672-687
Narayanan VG, Raman A. Aligning incentives in supply chains. Harvard Business Review 2004; 94-102.
Nash JF. The bargaining problem. Econometrica 1950; 18: 155-162.
Nicholson W. Microeconomic theory-basic principles and extensions. The Dryden Press: U.S.A., 1992.
Ouyang LY, Chang CT, Teng JT. An EOQ model for deteriorating items under trade credits. Journal of the Operational Research Society 2005; 56: 719-726.
Pasternack BA. Optimal pricing and returns policies for perishable commodities. Marketing science 1985; 4(2): 166-176.
Rachamadugu R. Effect of delayed payments (trade credit) on order quantities. Journal of the Operational Research Society 1989; 40(9): 805-813.
Rempala R. Joint replenishment multiproduct inventory problem with continuous production and discrete demands. International Journal of Production Economics 2003; 81-82: 495-511.
Shinn SW, Hwang H, Park SS. Joint price and lot size determination under conditions of permissible delay in payments and quantity discounts for freight cost. European Journal of Operational Research 1996; 91: 528-542.
Shinn SW. Determining optimal retail price and lot size under day-terms supplier credit. Computers and Industrial Engineering 1997; 33(3-4): 717-720.
Shinn SW, Hwang H. Optimal pricing and ordering policies for retailers under order size-dependent delay in payments. Computers and Operations Research 2003; 30: 35-50.
Taylor TA. Supply chain coordination under channel rebates with sales effort effects. Management science 2002; 48: 992-1007.
Teng JT. On the economic order quantity under conditions of permissible delay in payments. Journal of the Operational Research Society 2002; 53: 915-918.
Teng JT, Chang CT, Goyal SK. Optimal pricing and ordering under permissible delay in payments. International Journal of Production Economics 2005; 97: 121-129.
Tsay A. The quantity flexibility contract and supplier-customer incentives. Management Science 1999; 45(10): 1339-1358.
Tsay A. Managing retail channel overstock: Markdown money and return policies. Journal of Retailing 2002; 77(4): 457-492.
van Eijs MJG. Multi-item inventory systems with joint ordering and transportation decisions. International Journal of Production Economics 1994; 35: 285-92.
Viswanathan S, Wang Q. Discount pricing decisions in distribution channels with price-sensitive demand. European Journal of Operational Research 2003; 149(3): 571-587.
Wang, Q. Discount Pricing Policies and the Coordination of Decentralized Distribution Systems. Decision Sciences 2005; 36(4): 627-646.
Wee HM. Deteriorating inventory model with quantity discount, pricing and partial backordering. International Journal of Production Economics 1999; 59; 511-518.
Weng ZK. Channel coordination and quantity discounts. Management Science 1995; 41(9): 1509-1522.
Whitin TM. Inventory control and price theory. Management Science 1955; 2: 61-68.
Winston WL. Operations research applications and algorithms. CA: Thomson/Brooks/Cole, Belmont, 2004.
Yao, Z. et al. Manufacturer’s revenue-sharing contract and retail competition, European Journal of Operational Research 2007; doi:10.1016/j.ejor.2007.01.049
指導教授 沈國基(Gwo-Ji Sheen) 審核日期 2008-1-8
推文 facebook   plurk   twitter   funp   google   live   udn   HD   myshare   reddit   netvibes   friend   youpush   delicious   baidu   
網路書籤 Google bookmarks   del.icio.us   hemidemi   myshare   

若有論文相關問題,請聯絡國立中央大學圖書館推廣服務組 TEL:(03)422-7151轉57407,或E-mail聯絡  - 隱私權政策聲明