參考文獻 |
參考文獻
一.中文文獻
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二.學位論文
張耀鴻 (2007)。网络游戏产业整合营销传播工具应用研究——与台湾地区产业现况比较,復旦大學傳播學研究所碩士學位論文。
三.新聞報導
《山西日報》,曬曬市民的買菜經,2010.1.31 http://zt.iyaxin.com/content/2010-09/02/content_2115875.htm
《新浪科技》,傳承銷商行使“綠鞋”:阿里登頂全球最大IPO,2014.9.20 http://tech.sina.com.cn/i/2014-09-22/08029631356.shtml
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