摘要(英) |
In this paper, I study how the motivation of company’s CSR activities which combines the interaction between stakeholders and the impact on the company′s operation, affects the company′s value. This paper uses whether companies voluntarily publish CSR reports as a screening factor to determine whether companies actively implemented CSR activities. I expect that the voluntary CSR activities will enhance the company value. Then I collect the information regarding the interaction between the stakeholders and the impact on company′s operation revealed by the materiality matrix. The first information is the consistency ratio between the stakeholders and the company. The second information is the level of proportion in the impact on company’s operation. Through the combination of the two information and the motivation of CSR activities, the most suitable CSR strategy for the company is found to enhance the firm′s value.
I collect a sample of all CSR reports and materiality matrices issued in Taiwan from 2008 to 2017. My findings are as follow . First, if a company voluntarily issues a CSR report, it represents that the company is willing to actively participate in CSR activities, which will bring external benefits to the company′s operations and thereby enhance the firm′s value; Second, if the companies that are not voluntarily participating in CSR activities focus on the consistency of both parties will effectively enhance the firm′s value. Third, if the company that voluntarily participate in CSR activities focuses on issues that impact on the company′s operations more, it can also enhance firm′s value. |
參考文獻 |
Falck, O., & Heblich, S. (2007). Corporate social responsibility: Doing well by doing good. Business Horizons, 50(3), 247-254.
Harjoto, M. A., & Jo, H. (2015). Legal vs. normative CSR: Differential impact on analyst dispersion, stock return volatility, cost of capital, and firm value. Journal of Business Ethics, 128(1), 1-20.
Henderson, B. J., & Pearson, N. D. (2011). The dark side of financial innovation: A case study of the pricing of a retail financial product. Journal of Financial Economics, 100(2), 227-247.
Jensen, M. C. (2001). Value maximization, stakeholder theory, and the corporate objective function. Journal of Applied Corporate Finance, 14(3), 8-21.
Jiao, Y. (2010). Stakeholder welfare and firm value. Journal of Banking & Finance, 34(10), 2549-2561.
Jo, H., Song, M. H., & Tsang, A. (2016). Corporate social responsibility and stakeholder governance around the world. Global Finance Journal, 29, 42-69.
Lins, K. V., Servaes, H., & Tamayo, A. (2017). Social capital, trust, and firm performance: The value of corporate social responsibility during the financial crisis. Journal of Finance, 72(4), 1785-1824.
Martin, R. L. (2002). The virtue matrix: Calculating the return on corporate responsibility. Harvard Business Review, 80(3), 68-75.
Mishra, D. R. (2017). Post-innovation CSR performance and firm value. Journal of Business Ethics, 140(2), 285-306.
Zingales, L. (2000). In search of new foundations. Journal of Finance, 55(4), 1623-1653.
池祥麟 (2015),「企業社會責任 行為財務學的觀點」,證券市場發展季刊,29(4),63-104.
洪雪卿, 陳薇如, & 傅雁鈴. (2013). 影響企業社會責任績效之重要因素為何?. Commerce & Management Quarterly, 14(4), 405-441.
陳振遠, 王健聰, & 洪世偉. (2017). 公司治理對於企業社會責任, 公司價值之影響. 中山管理評論, 25(1), 135-176. |