博碩士論文 108450003 詳細資訊




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姓名 許文芳(Wen-Fang Hsu)  查詢紙本館藏   畢業系所 高階主管企管碩士班
論文名稱 水電工程公司的經營管理策略─以A公司為例
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摘要(中) 水電在建築工程是重要工項,慎選優良廠商施工,才能確保施工品質安全耐用,然而水電工程的市場競爭激烈,如何兼顧工程品質成本控制與減少工程糾紛,並在產業中求生存,獲利與成長,以達到企業永續經營目標,至為關鍵。
本研究針對水電工程業進行分析,選擇國內A水電工程公司承攬南部某大賣場水電工程,作為個案分析的對象,探討其水電管理規劃設計,工程分包商管理,進度管理,驗收維修保固等策略與具體作為,並深入探討其優勢、劣勢、機會、威脅從而釐清彙整出個案公司的關鍵成功因素。
本研究以質性研究中的個案分析法進行,選擇中壢地區個案A水電公司作為研究對象,資料來源包括次級資料的收集與個案公司高階主管的深度訪談,經過收集彙整與分析資料後得到下列研究結論:1.兼顧施工品質與成本控制,是經營水電工程公司最重要的課題;2.建築工程與水電工程界面必須緊密整合;3.施工品質必須重視自主檢查,從中瞭解缺失盡速改善。研究建議包括三項:1.重視水電技師的教育訓練並提升技術水準;2.建議政府正視水電工程公司技術的提升與傳承;3.基層技術工被外籍移工取代,人才嚴重斷層,建議從長計議。對未來研究方向之建議包括三項:1.宜進行量化研究分析;2.擴大研究對象;3.產業發展之動態性研究。
摘要(英) Water and electricity projects are an important part of construction engineering. Good construction contractors should be selected in a prudent manner so as to ensure the construction quality, safety and durability. However, the market competition of water and electricity projects is fierce. To strike a balance between cost control, project quality, and reducing disputes in the construction, as well as to survive in the industry, and achieve sustainable business operations, have become key matters.
This study analyzes the water and electricity construction industry, it chooses a domestic water and electricity construction firm, Firm A, as the research object. This firm is the contractor of the water and electricity construction for a large supermarket in southern Taiwan. In this study, we discuss its management, planning and design of water and electricity, sub-contractor management, schedule management, the strategies and actions related to inspection, acceptance, maintenance and reinforcement. This study also explores its strengths, weaknesses, opportunities, and threats, in efforts to identify the key factors of the firm’s success.
In this study, the qualitative case study method is utilized, and Firm A, a water and electricity construction firm in Chung-li region is selected as the research object. The data sources include secondary data collection and in-depth interviews with senior executives of the case firm. Through collection, collation, and analysis of data, the following conclusions are reached: 1. Paying attention to both construction quality and cost control is the most important issue of the water and electricity construction firm. 2. The interfaces between construction engineering and water and electricity construction must be arranged in an integrated manner. 3. The firm must pay attention to self-check to ensure construction quality and understand deficiencies so as to promptly improve. There are three research recommendations: 1. Pay attention to the education and training of water and electricity technicians and improve their workmanship. 2. It is suggested that the government should recognize its role in the technical improvement and inheritance of water and electricity firms. 3. The basic-level technicians have been replaced by foreign migrant workers, leading to a large gap of talents, and a long-term perspective is recommended in this regard. There are there suggestions for future research directions: 1. Carry out quantitative analysis; 2. Expand the scope of research; 3. Study the dynamics of industrial development.
關鍵字(中) ★ 經營管理策略
★ SWOT分析
★ 水電工程公司
關鍵字(英) ★ Management and operation strategy
★ SWOT analysis
★ water and electricity construction firm
論文目次 第一章 緒論...............................................................1
第一節 研究背景與動機..............................................1
第二節 研究目的....................................................2
第三節 論文架構與研究流程..........................................3
第二章 文獻探討...........................................................5
第一節 經營策略....................................................5
第二節 SWOT分析...................................................10
第三節 關鍵成功因素...............................................12
第三章 研究方法..........................................................15
第一節 研究架構...................................................15
第二節 研究方法...................................................16
第三節 研究對象...................................................18
第四章 個案分析..........................................................20
第一節 個案公司概況...............................................20
第二節 施工中所面臨的挑戰及公司的因應策略.........................26
第三節 SWOT分析...................................................47
第四節 關鍵成功因素...............................................57
第五章 結論與建議........................................................59
第一節 結論.......................................................59
第二節 建議.......................................................61
第三節 研究限制...................................................62
第四節 對未來研究方向之建議.......................................63
參考文獻.................................................................64
參考文獻 中文部份
1. 大前研一,「策略家的智慧」,黃宏義譯,長河出版社,1984。
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3. 吳思華,民 76,產業政策與企業策略。台北:中華經濟研究所。
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二 英文部份
1. Aaker, D. A. (1984). Strategic Market Management. N.Y.: John Wiley & Sons Co.
2. Ansoff, H. I. ,Corporate Strategy: An Analytic Approach to Business policy for Growthand Expansion, Hightstown: McGraw-Hill, 1965.
3. Barney, D. F. (1991). Time Paths in the Diffusion of Product Innovation. London: Macmillan.
4. Chandler, A.D. (1962) Strategy and Structure: Chapters in the History of American Enterprise. MIT Press, Boston.
5. Glueck, W. F., Business Policy:Strategy Formation and Management Action, 104 New York: McGraw Hill, 1976.
6. Grant RM. (1991). The resource-base theory of competitive advantage: Implications for strategy formulation. California Management Review 33(3):114-135.
7. Hambrick, D. C., Some Tests of the Effectiveness and Functional Attributes ofMiles and Snow’s Strategic Types. Academy of Management Journal Journal,26(1), 5-26, 1983.
8. Hofer and Schendel, Strategy Formulation: Analytical Concepts, Minnesota: West Publishing,1978.
9. Hofer, Charles W. and Den Schendle. (1985). Strategy Formulation : Analytical Concepts , St. Paul : West Publishing..
10. Leidecker, J. K. and Bruno, A.V., (1984). Identifying and Using Critical Success Factors. Long Range Planning, Vol. 17, No. 1, pp. 26-52.
11. Mintzberg, H., “Crafting Strategy",Harvard Business Review,1987.
12. Porter, M. E. (1980). Competitive Strategy: Techniques for Analyzing Industries and Competitors. N.Y.: Fress Press.
13. Ralph Stacey (1993). Strategy as order emerging from chaos. Long Range Planning. Volume 26, Issue 1, February 1993, Pages 10-17
14. Rockart, J., “Chief Executives Define their own Data Needs”, Harvard Business Review, 52(2): 81-93, 1979.
15. Daniel, D. Ronald, "Management Information Crisis," Harvard Business Review, Sept.-Oct., 1961.
16. Turner, M.F.,(2001), “How does your company measure up?” , M.F. Black enterprise, 104 32(4), pp.52-53
17. Weihrich, H., Heinz Weihrich (1982). The Tows Matrix: A Tool for Situational Analysis. N. Y.: McGraw-Hill.
18. Williams, J. (1996). On Becoming a Strategic Partner with Management. Communication World, 13(3), 31-32.
三 網路資料
1. 自由時報,2020,2020年7月24日,營建業景氣連漲2月 創今年新高紀錄,取自:https://estate.ltn.com.tw/article/10073
指導教授 李小梅 審核日期 2021-5-21
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