| 摘要: | 美國領導力專家John C. Maxwell曾提出，人才是否能發揮潛能，決定於管理者的授權能力。保險業務員販售的產品與人息息相關，因此服務的品質會影響其業績。學者提出，授權賦能是解決較差服務、效率低落的好方法(Bowen & Lawler, 1992)而讓員工在心理上所感受到被給予授權的程度，即為心理賦能。 管理教練技能已被企業運用重視及運用。Coaching能力讓跨國企業，列為專業經理人的必備能力(曠文琪，2007)。而員工的工作投入是否會因認知到主管運用管理教練技能或心理賦能而提升?為本研究探討主題。 本研究以保險業務員為研究對象，探討管理教練技能、心理賦能及工作投入間關聯性，研究問卷透過網路及紙本發放，回收有效問卷數為401份，研究結果如下：1. 管理教練技能對員工的心理賦能知覺有正向關聯性，即員工所認知到的管理教練技能越高，同時員工也認知到較高的心理賦能。2. 管理教練技能對員工工作投入有正向關聯性，即員工認知到管理教練技能越高，則工作投入越高。3. 員工的心理賦能知覺與其工作投入有正向關聯性，即員工認知到較高的心理賦能，則工作投入越高。4. 員工心理賦能知覺對認知到的管理教練技能與員工工作投入程度 間，具有中介效果， 即員工認知到主管展現管理教練技能帶領，當知覺到心理賦權增加時，其工作投入也會增加。 本研究管理意涵為保險業者若欲提高保險業務員工作投入，可從提高其心理賦能開始。後續研究建議可針對工作投入變項中的工作意義構面，來探討保險業務員工作意願和管理教練技能間關聯性。U.S. leadership expert –John C. Maxwell – pointed out that talent to develop their potential, depends on the ability of managers. The insurance salesman to sell products which is closely related to the people, therefore the quality of the service will affect its performance. The scholars pointed out, psychological empowerment is the best solution for the problem of poor service and the inefficiency (Bowen & Lawler, 1992). Employees feel the extent of authority given is so called “psychological empowerment”. Nowadays, coaching skills have been taken and using by many enterprises. The coaching ability to multinational corporations has become a necessary ability to a professional manager (Kuang, 2007). Whether the employees perceived the managerial coaching or the psychological empowerment will help them to have more job involvement or not? This’s the topical subject for this research. In this study, the insurance salesman as the object of study, to investigate the correlation among coaching skills, psychological empowerment and job involvement. Research questionnaires through the internet and paper distribution, recycling 401 copies of questionnaires for the study results are as follows:1. The managerial coaching skill has positive correlation on psychological empowerment. The more managerialcoaching skill that employees perceived, the higher degree of psychological empowerment he/she improved.2. The managerial coaching skill has positive correlation on job involvement. The more managerial coaching skill that employees perceived, the higher degree of job involvement he/she achieved.3. The psychological empowerment has positive correlation on job involvement. The higher psychological empowermentthat employees perceived, the higher degree of job involvement he/she achieved.4. Employees’ psychological empowerment has mediation effect between awareness of the high level managerial coaching and job involvement. When the employees perceived the managerial coaching, the higher psychological empowerment that employees perceived, the higher degree of job involvement he/she achieved. In this study, if the insurance industry wants to increase their staff’s job involvement, could start from raising psychological empowerment. For future studies on the related research, we suggest job involvement as an intervening variable and to explore the correlation between the insurance salesman work wish and coaching skills. |
