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    Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/5750


    Title: 族群、產業與社會資本:以屏東檳榔業「行口」為例;Ethnic Groups,Industry and Social Capital:A Case Study of The “Wholesaler” in Pingtung Betel Nut Commercial Business
    Authors: 林育建;Yu-Chien Lin
    Contributors: 客家政治經濟研究所
    Keywords: 檳榔行口;屏東檳榔產業;社會資本;族群經濟;閩客族群文化;大盤商;social capital;ethnic economic;Hoklo and Hakka ethnic culture;Betel nut business
    Date: 2007-05-16
    Issue Date: 2009-09-22 10:03:08 (UTC+8)
    Publisher: 國立中央大學圖書館
    Abstract: 本研究主要目的在探討,不同的族群文化是否會影響其經濟行為?透過觀察屏東檳榔產業中閩客行口的經營方式與文化,比較出不同族群文化的經濟特性。在1980年屏東經濟社會背景之下,有一群閩客檳榔農由農轉商,開始從事大盤商(行口)的工作,本文要探討的是,這群檳榔農,由農轉商的過程中,需要什麼樣的資源?例如創業資金、發展資金、經營知識、運作技術、人脈的網絡等等,這些資源又是如何取得? 換言之,什麼因素提供了一群檳榔農變成行口?而形成一個由農轉商的社會現象,同時在階層流動的過程中,運用了哪些社會資本?因此,本文透過對屏東檳榔行口的探討,行口的出現、行口的功能、行口的經營,從中分析閩、客檳榔農所運用的社會資本,及其展現的族群特性。然後,在交易檳榔的互動過程中,閩、客行口如何與檳榔農、行口與行口、行口與中盤商之間建立信任關係,作為降低風險以及經營策略的一種方式。 本研究選擇萬巒鄉1位閩南行口與客家行口駐點觀察,以每年的4月開始到9月為觀察期,為期3年,期間以滾雪球的抽樣方式,針對這兩個行口的交易網絡(包括往來行口與檳榔農)作深度訪談(如附錄2),總計30位,藉此詳細觀察不同族群之間,行口的運作、行口的特性以及經營的方式。在文章論述方面,分成五個章節,第一章論述屏東檳榔產業中的族群文化與研究架構;第二章論述檳榔產銷的分工體系,以及「行口」在體系中的功能與運作方式;第三章論述屏東檳榔行口社會資本積累的文化特性;第四章由比較觀點,分析閩客行口的經濟行為與文化秩序的基礎。第五章從文化價值作為一種族群資源的觀點論述,分成四個小節,作為本文的結論。 The purpose of this research is to explore if the different ethnic culture will affect the economic behavior of the different ethnic groups. Through carefully observing the patterns and method of management in Pingtung Betel Nut Commercial Business, I hope to find economic behavior and attribute of the two ethnic groups“Hoklo” and “Hakka”. In 1980, There were plenty of Hoklo and Hakka betel nut farmers began to step into the wholesale of betel nut commercial business at Pingtung. This article treats these farmers need some kind of resources from farmer to businessman, such as : seed money, operation money,the knowledge of management, administrant technology, human resources , etc, and how to get these resources ? In other words, what kind of context and social capital allowed these farmers for businessman and formed a society of class mobility. Hence, this article will analysis the Hoklo and Hakka betel nut businessman’s social capital and their ethnic patterns and culture from observing the wholesales’ beginning, the wholesales’ function, the wholesales’ management. However, I will focus the Hoklo and Hakka betel nut businessman how to build the relation of confidence with other betel nut farmers and between wholesales for reducing business environment risk.
    Appears in Collections:[Graduate Institute of Hakka Politics and Economics] Electronic Thesis & Dissertation

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