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    Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/68447

    Title: 客庄特色產業網絡治理之研究-以苗栗縣公館鄉農會為例;The Network Governance of Hakka industry – reaserch on Kung-Kuan Farmers′ Association
    Authors: 陳莉樺;Chen,Li-hua
    Contributors: 客家政治經濟研究所
    Keywords: 客庄地方特色產業;公館鄉農會;社會資本;網絡治理;Hakka industry;Kung-Kuan Farmers′ Association;social capital;network governance
    Date: 2015-08-18
    Issue Date: 2015-09-23 11:35:45 (UTC+8)
    Publisher: 國立中央大學
    Abstract: 用「客家」文化的元素來提升產業的內涵,便是客庄特色產業的基礎,然而,過程中商業卻逐漸吞噬文化,走向產業空洞化的窘境,為凸顯問題的重要性,吸引更多注目,筆者將用技術、資源、資訊、銷售、節慶活動及個人等六個層面的建構指標與深度訪談來做檢測分析,呈現其中的利與弊,並試圖反思以提出合適的建議。
    ;Hakka culture is the core value of Hakka industry,however,excessive commercialization results in industrial hollowing-out,so the author use six concepts which are ‘’technology、resource、information、sale、celebration and personal’’layers to examine,as well as interview with different actors so as to search out some Strengths and Weaknesses,also give some feedbacks for Kung-Kuan Farmers′ Association.
    Farmers′ Association always assembles of society、power and industry,so Kung-Kuan Farmers′ Association developes local industries by network governance, Jujube、Taros and Pickled mustard greens are representative industries in Kung-Kuan.Different actors which are ‘’governent、businessman、porduction and marketing teams、local associations、farmers and normal people how to connect with Kung-Kuan Farmers′ Association in those industries network should be inspected.
    In conclusion,first,Kung-Kuan Farmers′ Association combines with hakka culture and region;second,it is a translator and saler in the industrial nework;third,it holds the most power and resources;forth,it is a most important actor in the social network.But,it also confronts some problems,such as identity crisis of hakka and industry、industrial upgrading stagnation、organization becomes rigid、compete with similar industries and so on.
    In order to solve these problems,the author will give some suggestions for Kung-Kuan Farmers′ Association.First,be a good producer to communicate with other actors in the sale layer;second,builds a platform of network governance;third,becomes a innovator to expand the social network;forth,represents a speaker of hakka culture;at last,trains its employee to be more occupational.The author hope that it will really conduct network governance to develop local industries.
    Appears in Collections:[客家政治經濟研究所 ] 博碩士論文

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