English  |  正體中文  |  简体中文  |  全文筆數/總筆數 : 64519/64519 (100%)
造訪人次 : 20058092      線上人數 : 343
RC Version 7.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
搜尋範圍 查詢小技巧:
  • 您可在西文檢索詞彙前後加上"雙引號",以獲取較精準的檢索結果
  • 若欲以作者姓名搜尋,建議至進階搜尋限定作者欄位,可獲得較完整資料
  • 進階搜尋

    請使用永久網址來引用或連結此文件: http://ir.lib.ncu.edu.tw/handle/987654321/78045

    題名: 行動研究增益商圈發展-以中平圈商圈為例
    作者: 劉柏成;Liu, Po-Cheng
    貢獻者: 客家政治經濟研究所
    關鍵詞: 商圈營造;社區營造;行動研究
    日期: 2018-07-31
    上傳時間: 2018-08-31 15:42:02 (UTC+8)
    出版者: 國立中央大學
    摘要: 中平商圈位於桃園市最精華區域中壢火車站前範圍,以中平路徒步區為主軸,近年來素有「桃園西門町」之稱。日治時代當地曾是輕便鐵路重要樞紐,南來北往的雜貨在此集散。近年來在獲得桃園縣政府以及中壢市公所的輔導轉型後,展現新風貌,匯聚著舊有與新潮的各項服飾百貨,展現當地居民生活裡的百態。
    本研究採行動研究及焦點訪談取向,藉由商圈的會議與活動,了解現階段的共識與需要,且在過程中整合對中平商圈行動方案的建議,另,欲探討已經執行中的活動如何透過行動研究臻於完美,並透過觀察與反省檢視行動方案之成效是否能實質的讓社會大眾融入商圈,並在發揮公益效能的同時使商圈店家產生經濟效益。;Zhong Ping Shopping District. It has a special name”Taoyuan Ximending area”, locating in Zhongli train station that is a luxurious area in Taoyuan, its economic development relies on Zhong Ping avenue walk and spread all around.Historical data show that had been a importmant railway center in Japanese-Occupied Period, all production, reassurances and supplies be collection and distribution in here.In recent, this area appears new image including original and new business feature,for example cloth or shopping mall, because Taoyuan city and Zhongli city office spend a lot of manpower and material resources to guidance and transforme it. On the other hand, the new image can be represented Zhong Ping habitant lifestyle, too.
    In order to keep original Industry lifeline, traditional industry, culture heritage and creating running water, it need Zhong Ping habitant and businiess operator to promote and finish this task, so “Marketplace Development Association” become a key role in Zhong Ping development. Thus, based on marketplace development association’s position and be a researcher, not only familiar with organization development subject, but have a big ambitious on social care improvement. I hope this research have these vision, building a team conciseness with community and association, keep system works normally, create economic interest and feedback Taiwan’s society.
    This research following Focus Group and Action Research, data from association meetings and programs, these research can realize scheduled milestone and need, integrate various plan or program. In addition, I want to discuss how to approach prefect by reviewing previously program, so I use observing and reflecting to examine these program can make general public to participant or not and enhance store economic benefit at the exploit interest effective time.
    顯示於類別:[客家政治經濟研究所 ] 博碩士論文


    檔案 描述 大小格式瀏覽次數


    社群 sharing

    ::: Copyright National Central University. | 國立中央大學圖書館版權所有 | 收藏本站 | 設為首頁 | 最佳瀏覽畫面: 1024*768 | 建站日期:8-24-2009 :::
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - 回饋  - 隱私權政策聲明