dc.description.abstract | Environmental protection and sustainable development issues had gained more and more attention in recent years. People began to have the concept of energy conserving. Enterprises began to try to reduce the pollution to the environment when pursuing for profit. Governments set more and more strictly regulations. Lots of environmental protection organizations have been founded.
Eco efficiency was proposed by The World Business Council for Sustainable Development (WBCSD). It hoped that Enterprises could create greater interest with less impact on the environment. The concept was immediately recognized all around the world, also considered as the main method of sustainable development. However, experts pointed out that due to the over reclamation and deforestation, emissions of toxic substances and environment pollution, many organisms’ habitat was destroyed, thereby, affecting the operation of the entire ecosystem. Although the concept of environmental protection has begun to practice, but the pace must be accelerated to avoid the extinction of mankind.
Manufacturing industry is considered as one of the main sources of environment pollution, nature resources consumption and other environmental problems. With the growing awareness of environmental protection, the voice for the manufacturing industry to use green management is getting louder and louder. Quality function deployment (QFD) is quite a respected management techniques for manufacturing industry recently. QFD transfers the customer needs into technical characteristics, helping company to develop and improve the product quality, create a product which can meet customer’s need better. In this paper, the author integrated the eco-efficiency and house of quality, the core idea of QFD, constructed a new product development model with the view of eco-efficiency. The purpose is to provide manufacturers a manufacturing process that pursuit not only environmental protection but also product value. And finally manufacture a product which is competitive and satisfied with customers by understanding the priority environmental requirements to the customer.
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