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With the higher labor cost in the major producing countries, coupled with the rise of the Internet and the evolution of science and technology, it leads changing in sports shoes and manufacturing processes. Through the digitalization, computerization, intelligent construction of the Internet of Things and the wisdom of the factory industry 4.0 concept spread throughout the world. At the end of 2015, Nike and Adidas, respectively, announced the construction of fully automated shoes manufacturing workshop, and the development of the industry, When the robot to replace the artificial, it shakes shoes manufacturing industry and its supply chain that rely on a large number of cheap labor cost.
This thesis uses the theory of ”Structure－Conduct－Performance” in industrial economics to analyze the basic characteristics of the industry. It begins with the supply side and the demand side of the basic conditions. Further, we can clarify the industry characteristics from the market structure, the behavior of the firms and the performance of the operation. About the government policy, we can shape the status of sports shoes manufacturing industry, and the other advantages of the behavior and performance of manufacturers, put forward future development proposals.
Our results indicate that the shoes manufacturing industry has been away from OEM model. Due to higher labor costs and improving automated production, firms not only continuously transfer the proportion of the of production areas and improve efficiency and management, but also continue R & D investment to supply their clients high added value. Through the automation process, the firms can play the role of co-developers, instead of replaced. Comprehensive above, summed up the following four conclusions: (a) due to the shorten product life cycle, sports shoes manufacturing industry will gradually move toward the big industrial structure. (B) the core function of the industry will gradually transit from the management money into management money and technical money both. (C) long-term cost management capacity is more important. (D) the automated shoe factory will inevitably lead to the impact | en_US |