dc.description.abstract | With the advancement of technology and the development of smart phone, pad, and the popularity of the App software application, leading to the younger generations to the booming development of the mobile devices industry as well as numerous business opportunities in pad and smart phone industry. The life cycle of the notebook computer industry has entered the decline stage, from the introduction stage, growth stage and maturity stage. With the changes in the business environment, the adjustment of business models, organizational changes, and process reengineering are very important, and have become research topics, these were the motivation of this study.
The study focuses on how case Company D can successfully apply CTOs through process reengineering to shorten manufacturing time and increase their market share. This study adopted the case study method as the research method, the data sources include the collection of secondary data and in-depth interviews with top management of company D. The study first introduced the industry overview, followed by a brief description of the operations of Company D, and then analyzes the specific practices of the case company in process improvement and refinement from the year of 2015 to 2017, and ultimately achieved a very good performance outcome.
Based on the results of the successful process reengineering of Company D, this study summarizes three conclusions, including: (1) Good management and execution capabilities of the management team. (2) Good cross-sector integration and flexible process reengineering. (3) Implementing the concept of customer-oriented and provide added-value service. For the management practice, this study proposes three recommendations, including: (1) Market expansion through strategic alliances. (2) The future of manufacturing should be towards the development of digital plants. (3) It is necessary to continuously improve service processes and resource integration. Finally, this study proposes three suggestions for future research, including:(1) Quantitative studies can also be conducted. (2) Continuously tracking the improvement of Company D and evaluate its performance. (3)Explore the future development trend of the computer industry. | en_US |