| dc.description.abstract | The impact of the pandemic not only affects human health, but also various aspects such as economy, education, politics, and culture in different countries. To prevent the spread of the virus, many countries have implemented strict border controls and travel restrictions, which have impacted the tourism industry worldwide. Taiwan is no exception, as Taiwanese people hold a conservative attitude towards travel, resulting in a significant decrease in both the number of travelers and tourism expenditure. Therefore, this study aims to analyze the factors affecting family tourism expenditure and evaluate whether the occurrence of the pandemic has caused a structural change in family tourism expenditure, using a general regression estimation model and Chow Test. Another objective of this study is to investigate whether the Taiwan Traveler Card system is still effective in increasing tourism expenditure under different temporal and spatial contexts. Differences-in-differences estimation model will be used to compare tourism expenditure between families of government employees and non-government employees.
The results indicate that there is a structural change in family tourism expenditure before and after the pandemic. In other words, the occurrence of the pandemic is not the only factor affecting tourism expenditure. Although Taiwanese people reduced their expenditure on foreign travel due to the pandemic, they also substituted it with domestic travel. Furthermore, when using families in the financial and insurance industry as the control group, government employee families had lower tourism expenditure. However, when using families of teachers or military personnel as the control group, there was no significant difference in tourism expenditure between both of them. After the pandemic, regardless of the control group being families in the financial and insurance industry, families of teachers or military personnel, or government employee families, there was no significant difference in family tourism expenditure compared to before the pandemic. | en_US |