| dc.description.abstract | This research is based on the on-line B2B e-bidding of the case company to figure out the strategy factors for setting up the e-bidding platform. Through the case company, dig up the effect factors for purchasing objects. Based on the research result to prove the possibility of the Automobile Industry to set up the on-line e-bidding platform with the third and outside companies. From the research papers of Transaction-Cost Theorem, Bargaining Power Theorem and related E-Marketplaces, the initial assumptions had been achieved as follows:
1. From the e-bidding, we could improve the efficiency of purchasing process and reduce the transaction cost, to co-operative with the third party or not will be based on the total amount of transformation cost of purchasing.
2. The development level of industry bound the purchasing objects of e-bidding; the lower level of customized product is better for e-bidding mode.
3. The above two assumptions will effect the co-operation intention between the Industry and the third party and also dressed as the initial consideration point for co-operation.
From the related information of Automobile Industry and the marketplace of third party, we initiate the interviews with the case company. The results of the interviews will lead the following conclusions,
1. The purchasing cost deduction, especially the search & information costs and bargaining & decision costs, is the major consideration background and process for the case company to set up the e-bidding system.
2. No matter the case company uses the on-line e-bidding system or price negotiating system for purchasing, the major objects for this system is still at the Spot Buy process by which pointed out Morgan Stanley Dean Witter.
3. Only few purchasing object will use the e-bidding system for Repeat Buys, such as the purchasing of Refrigerant, PCs of case company.
4. Program buys are a kind of strategy purchasing, the kind of purchasing will be bound by the join-development and specified cases, the e-bidding platform will only be used for the information exchange and delivery.
5. The efficiency of the e-bidding system will be reduced by the times of usage. The always seeking for the efficiency of Taiwan Automobile Industry, the return of investment for e-bidding system is the first priority for this Industry to intend to entrust the purchasing activities to the third party on his platform.
6. B2B e-bidding platform is only a partial solution for the total purchasing activities. | en_US |