| dc.description.abstract | Abstract
In recent years, the government set up the Hakka Culture Park, the window of the Hakka culture to the Hakka area, one after another in several Hakka strategic places to preserve and carry forward the Hakka culture.
This research take the Liudui Hakka Culture Park as an example, which is used the qualitative research methods and quantitative research method and some research techniques such as literature review, interview, questionnaire survey, to SWOT analyze the Liudui Hakka Culture Park. Based on the establishment goal of the Liudui Hakka Culture Park, and the feelings and the viewpoints of the garden tourists, we discuss whether the Liudui Hakka Culture Park preserve and carry forward Hakka culture of the local Liudui Hakka culture effectively.
The findings discovered that the Liudui Hakka Culture Park interior environment is liked most by the tourists, and the carrying out performances of the Hakka also obtain the good oral traditions gradually. However, interior staffs of the Liudui Hakka Culture Park are seriously insufficient. And it seldom interacts to all levels of schools, the county municipal government, the media, other Hakka Cultural Museums. This will make it have the disadvantageous development in the future. In addition, the garden tourists are mostly from Kaohsiung and Pingtong, so the marketing of other counties and cities must make more effort.
This research suggested that the Liudui Hakka Culture Park should finish as soon as possible; strives for the more manpower investments; use the strategic alliance , the marketing, the activities of the festival celebrations and so on; to attract more visitors and display a better benefit.
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