dc.description.abstract | Mandarin Daily News, established on Retrocession Day of 1948 with a history of more than 60 years, is initially aimed to promote the Mandarin Movement and now becomes the children’s literatures along with the growths of many generations. Nowadays, since the Reading Education becomes a famous doctrine in the educational field, the Mandarin Daily News, with its unshakable status, is the best choice to introduce the reading newspaper education. This study focuses on three points. Firstly, foundation and operation: At the early postwar period, with the Chinese policy and the Mandarin Movement carried out by the government,, the Mandarin Daily News was born. Facing the shortage of financial supports and the economic depression, it took a firm stand and made a stable foundation for its management. Secondly, layout and content: In order to insist the idea of Mandarin Education, the design of layout has changed many times. The supplements filled with Mandarin Education and Study Field is its biggest characteristic. Thirdly, value and influence: Because it covered mandarin phonetic symbols, simple Chinese characters and mandarin study materials consisted of multiple elements, the Mandarin Daily News was spread and applied in different fields, which contributed to the promotion of Mandarin Education in Taiwan. The News paid attention to the education in school, and made a support to the development of the teachers’ professional qualities and the supply of good literatures. What’s more, it was active in spreading the idea of anti-communism and anti-Russia by implanting the thought that the government approved the view of being loyal and patriotic into its readers.
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