| 摘要(英) |
By researching purpose as below, we made the adjustment with 8-category topics on room (e.g. bedroom, living room and bathroom) furnishings and display change.
(1) Setting up different hotel furnishings and decoration, we analyze the effect under
recipients’ perceived value and cost value.
(2) By personality and different hotel furnishings/decoration change, we analyze the
disturbing effect under recipients’ and cost value difference.
(3) With personal background and different hotel furnishings/decoration change, we analyze
the disturbing effect under recipients’ and cost value difference.
Under questionnaire review, data collation and analysis, the major result shows as below:
(1) By changing the sofa style in hotel living room, adjusting wall sticker decoration and bathroom view, and removing bathtub or not, we found recipient’s perceived value will be obviously affected. By changing the big or small toy in bedroom, adjusting the sofa style, table lamp color in living room and bathroom view, we found recipient’s cost value will be affected. We also found the recipient’s perceived value will be affected by bedcover color change, the painting removing or not. The view of bathroom and bathtub exist or stay simple, with independent variable reciprocal interaction, we found the disturbing effect under recipients’ and cost value difference.
(2) Taking recipients’ personality and the hotel room (e.g. bedroom, living room and bathroom) furnishings change, we found their perceived value will be affected by adjusting bedroom bedcover on nervous constitution, extroversion, and kindness personality. Placing big or small toy, we found their perceived value will be affected by extroversion and openness characteristic. Adjusting the color of living room table lamp, we found their perceived value have significant deviation on extroversion and openness characteristic. Adjusting the sofa style and wall sticker in living room, we found their cost value will be affected by recipients’ nervous constitution. Making a good view in bathroom or not, we also found the great effect under recipients’ openness on perceived value difference.
(3) Taking recipients’ personal background and Hotel room (e.g. bedroom, living room and bathroom) furnishings change, we found their customer- perceived value will be affected by how many brothers and sisters they have and age factor difference. Age located and education has a great effect on cost value difference. Adjusting painting has a big effect with marriage status on both cost and perceived value difference. Making the sofa style different in living room, we found their perceived value will be affected by age located and marriage status. The sibling rank, hometown could be affected by cost value. Making the wall sticker style different has affect recipients’ blood type on perceived value. Adjusting bathtub in bathroom will be effected by how many brothers and sisters they have, and we found a great effect on their perceived value.
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| 參考文獻 |
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