參考文獻 |
[1] Anderson, E. W., & Sullivan, M. W. (1993). The antecedents and consequences of customer satisfaction for firms. Marketing Science (1986-1998), 12(2), 125.
[2] App Annie. (2012). Market Q2 2013: Google play exceeds iOS app store in app downloads by 10% in Q2 2013.
Http://blog.Appannie.com/app-Annie-Index-Market-q2-2013/
[3] Bailey, J. E., & Pearson, S. W. (1983). Development of a tool for measuring and analyzing computer user satisfaction. Management Science, 29(5), 530-545.
[4] Berry, L. L., Seiders, K., & Grewal, D. (2002). Understanding service convenience. The Journal of Marketing, , 1-17.
[5] Cardozo, R. N. (1965). An experimental study of customer effort, expectation, and satisfaction. Journal of Marketing Research, 2(3), 244-249.
[6] Chau, P. Y. K. (1999). On the use of construct reliability in MIS research: A meta-analysis. Information & Management, 35(4), 217-227.
[7] Coulter, S. (2001). Odd-ending price underestimation: An Experimental examination of left-to-right processing effects. The Journal of Product and Brand Management, 10, 276-292.
[8] Coyle, J. R., & Thorson, E. (2001). The effects of progressive levels of interactivity and vividness in web marketing sites. Journal of Advertising, 30(3), 65-77.
[9] Cyr, D., Head, M., & Ivanov, A. (2006). Design aesthetics leading to m-loyalty in mobile commerce. Information & Management, 43(8), 950-963.
[10] Darian, J. C., & Cohen, J. (1995). Segmenting by consumer time shortage. The Journal of Consumer Marketing, 12(1), 32.
[11] Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, , 319-340.
[12] Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1989). User acceptance of computer technology: A comparison of two theoretical models. Management
Science, 35(8), 982-1003.
[13] Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1992). Extrinsic and intrinsic motivation to use computers in the Workplace1. Journal of Applied Social Psychology, 22(14), 1111-1132.
[14] DeLone, W. H., & McLean, E. R. (1992). Information systems success: The quest for the dependent variable. Information Systems Research, 3(1), 60-95.
[15] Dickson, P. R., & Sawyer, A. G. (1990). The price knowledge and search of supermarket shoppers. Journal of Marketing, , 42-53.
[16] Gartner. (2012). Gartner says free apps will account for nearly 90 percent of total mobile app store downloads in 2012.
Http://www.Gartner.com/newsroom/id/2153215
[17] Gartner. (2014). Gartner says less than 0.01 percent of consumer mobile apps will be considered a financial success by their developers through 2018.
Http://www.Gartner.com/newsroom/id/2648515
[18] Gershuny, J. (1987). Time use and the dynamics of the service sector. Service Industries Journal, 7(4), 56-71.
[19] Hausman, A. V., & Siekpe, J. S. (2009). The effect of web interface features on consumer online purchase intentions. Journal of Business Research, 62(1), 5-13.
[20] iThome. (2013). Google:台灣智慧型手機普及率已達 51%.
Http://www.Ithome.Com.tw/node/82029
[21] Jacoby, J., & Olson, J. C. (1977). Moving ahead in attitude research. American Marketing Association, , 73-86.
[22] Kim, H., Chan, H., & Gupta, S. (2007). Value-based adoption of mobile internet: An empirical investigation. Decision Support System, 43, 111-126.
[23] Linda, K., & Jane, W. (1992). Flow in computer-mediated communication: Electronic mail and voice mail evaluation and impacts. Communication Research, 19(5), 539-573.
[24] Manoj Thomas, & Vicki Morwitz. (2005). Penny wise and pound foolish: The Left?Digit effect in price cognition. Journal of Consumer Research, 32(1), 54-64.
[25] Moon, J. W., & Kim, Y. G. (2001). Extending the TAM for a world-wide-web context. Information & Management, 38(4), 217-230.
[26] Morwitz, V. G., & Schmittlein, D. (1992). Using segmentation to improve sales forecasts based on purchase intent: Which "intenders" actually buy? Journal of Marketing Research, 29(4), 391-405.
[27] Oliver, R. L. (1980). A cognitive model of the antecedents and consequences of satisfaction decisions. Journal of Marketing Research, 17, 460-469.
[28] Oliver, R. L. (1981). Measurement and evaluation of satisfaction processes in retail settings. Journal of Retailing, 57(3), 25-48.
[29] Parasuraman, A., Zeithaml, V. A., & Malhotra, A. (2005). E-S-QUAL: A multiple-item scale for assessing electronic service quality. Journal of Service
Research : JSR, 7(3), 213-233.
[30] Raghubir, P., & Corfman, K. (1999). When do price promotions affect pretrial brand evaluations? Journal of Marketing Research, 36(2), 211-222.
[31] Reynolds, F. D., & Wells, W. D. (1977). New york:McGraw-hill. Consumer Behavior (2nd Ed), 67.
[32] Song, J. H., & Zinkhan, G. M. (2008). Determinants of perceived web site interactivity. Journal of Marketing, 72(2), 99-113.
[33] Tappier. (2013). 台灣與亞洲行動網路及使用者行為調查告.
Http://tappier.com/google-Asia-Mobile-and-User-Behavior-Survey
[34] Varki, S., & Colgate, M. (2001). The role of price perceptions in an integrated model of behavioral intentions. Journal of Service Research : JSR, 3(3), 232-240.
[35] Westbrook, R. A. (1981). Sources of consumer satisfaction with retail outlets. Journal of Retailing, 57(3), 68.
[36] Williams, F., Rice, R. E., & Rogers, E. M. (1988). Research methods and the new media. New York: Free Press, , 61-68.
[37] Zeithaml, V. A. (1982). Consumer response to in-store price information environments. Journal of Consumer Research, 8(4), 357-369.
[38] 數位時代. (2014). 全球智慧型手機用戶將在今年成長至17.5 億.
Http://www.Bnext.Com.tw/article/view/id/30831 |