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姓名 徐亦慧(I-HUI HSU)  查詢紙本館藏   畢業系所 產業經濟研究所
論文名稱 中間財市場與耐久財廠商的 產品耐久性決策
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摘要(中) 本文建立一個考慮中間財市場的垂直耐久財模型,探討中間財的垂直力量會如何影響耐久財廠商的行為決策,並且進一步考慮市場結構的改變,中間財市場的存在對耐久性決策所產生的效果為何。本文發現耐久財廠商數的增加,除了Bulow (1986) 所提及,廠商有誘因提高耐久程度來達到打擊對手的效果,中間財價格也是影響耐久性決策的重要因素,發現下游廠商對於耐久程度的選擇隨著競爭對手的增加有先升後降的趨勢。另外,透過模型比較,本文得知,當耐久財廠商數較少的時候,中間財的市場力量會使得耐久財廠商提高產品耐久性;反之,當耐久財廠商數較多的時候,中間財的垂直市場力量會使得耐久財廠商降低產品耐久性。
摘要(英) In this paper, I created a vertical durable goods model considering the intermediate goods market, and discuss how the market power of intermediate goods will affect the behavioral decision of the durable goods firms. Moreover, considering the existence of the intermediate goods market, how the market structure will change to affect the decision of durability. I found that when the number of durable goods firms increase, including Bulow (1986) said that manufacturers have incentives to improve the degree of durability to strike opponents, the price of intermediate goods is also an important factor to affect the durability decision. According to my results, the decision of durability by downstream will rise at the first and then down by the number of downstream manufacturers. In addition, by the comparison of two models, I found when the number of durable goods firms is less, the market power of intermediate goods will induce durable goods manufacturers to improve durability; on the other hand, when the number of durable goods firms is numerous, the market power of intermediate goods will induce durable goods manufacturers to reduce durability.
關鍵字(中) ★ 耐久財
★ 中間財垂直相關市場
★ 耐久性內生
★ 市場結構
關鍵字(英) ★ durable goods
★ intermediate goods
★ vertical market
★ market structure
論文目次 目錄
第一章 緒論 1
1.1 研究動機 1
1.2 研究方法與架構 3
第二章 文獻回顧 4
2.1 寇斯臆測 4
2.2 出租市場與二手市場 4
2.3 耐久財的創新研發 5
2.4 市場結構以及耐久性內生決定 6
2.5 垂直相關市場 6
第三章 模型設定 8
第四章 垂直市場力量與耐久程度決策 14
第五章 結論 25
參考文獻 27
參考文獻
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指導教授 邱俊榮、劉錦龍 審核日期 2017-7-19
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