摘要(英) |
Nowadays, the market has long been not merely about a war between enterprises, but a competition among supply chains. How do companies develop their supply chain strategies after formulating their competitive strategies; how to create competitive advantages is the main purpose of this study.
This research uses PEST analysis, Porter five-force analysis, Value Chain analysis, and SWOT analysis to find out the enterprise’s competitive advantages and strategies. With Kano Model and Customer Value Chain to analyze customer’s needs. Take it as a supply chain strategy input, and calibrated organizations, process system and supply chain strategy.During the implementation phase of the strategy, use FMEA analysis to find and reduce the uncertainties and risks in the supply chain. Use Theory of Constraints to manage and improve the supply chain. Observe customer needs and the environment to adjust the company′s competitive strategy or supply chain strategy to ensure corporation’s competitive advantage.
From the case of the company′s supply chain strategy – to develop and construct a supply chain system that’s driven by customer needs, and at the same time have competitive advantage and continuous improvement system, needs following points:
1. Correct competition and supply chain strategy should calibrate with one another in order
to bring advantages.
2. Customer demands should be the drive of supply chain and pass on values to satisfy
customers.
3. Identify and reduce supply chain’s uncertainty factors and risks.
4. Continuously improve the supply chain and pursue the best system’s full flow
optimization.
5. Observe customer needs and the environment to adjust strategy.
6. Integrate and establish a unique team culture in the supply chain to achieve synergies. |
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