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姓名 馮彥博(Yen-Po Feng) 查詢紙本館藏 畢業系所 人力資源管理研究所在職專班 論文名稱 如何塑造良好的企業志工投入與推薦-以國內大型電子製造業為例
(How to Build Good Corporate Volunteer Engagement and Recommendation-Take the domestic large-scale electronics manufacturing industry as an example)相關論文 檔案 [Endnote RIS 格式]
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至系統瀏覽論文 ( 永不開放)
摘要(中) 隨著整體大環境的轉變，因應氣候變遷影響的議題逐漸重要，特別是在節能減碳與淨零碳排的討論上，更為多數國家與企業所關切，相關環境永續議題的投入已逐漸納入公司治理的重要指標之一。個案企業已將SDGs的 17 項永續發展目標納入，且成立永續基金會與建構對應的基金會組織，並將志工的經營與推動做為基金會運作重大項目之一。為了能將志工的經營與推動能夠有架構與系統性地進行，個案公司逐步建立起志工經營體系以期待讓更多的志工一同加入，並能具體實踐永續經營的理念。
本研究透過問卷方式取樣，並以線上問卷之方式進行收集，調查發放對象為2019 年1 月1 日後至2020 年12 月31 日，於期間內曾參與志工服務且仍在職之同仁，發放數共計 870 人，合計有效問卷共257 份。本研究之主要發現如下：企業志工之服務頻率與志工對企業永續方向的認知皆對志工投入與推薦度有正向且顯著之關係；另外，志工對企業永續方向的認知上，會因為加入志工訓練項目後，而大幅的提升了志工的投入與推薦度。透過上述研究發現可應用於志工管理實務上，特別是企業可持續經營高度服務頻率之志工進而擴大志工人數，亦可持續推廣志工對企業永續方向的認知，並強化志工的訓練項目，皆可提升志工投入與推薦度，進而對整體志工之發展有所助益。摘要(英) With the transformation of the overall environment, the issue of dealing with the impact of climate change has become increasingly important, especially in the discussion of energy conservation and carbon reduction and net zero carbon emissions, which is more concerned by most countries and enterprises. The case companies have incorporated the 17 sustainable development goals of the SDGs and established a sustainable foundation. In order to carry out the management and promotion of volunteers, the case company has gradually established a volunteer management system and implement the concept of sustainable management.
This research takes samples through questionnaires and collects them in the form of online questionnaires. The subjects of the survey are from January 1, 2019 to December 31, 2020. During the period, colleagues who have participated in volunteer services and are still working will be distributed. The main findings of this study are as follows: the service frequency of corporate volunteers and the volunteers′ perception of the company′s sustainable direction are both positively and significantly related to volunteer engagement and recommendation. Volunteers′ perception of the company′s sustainable direction since joining the volunteer training program, the volunteers′ engagement and recommendation have been greatly improved. Through the above research findings, it can be applied to volunteer management practice, especially the company can sustainably operate volunteers with high service frequency to expand the number of volunteers. It can also continue to promote volunteers′ awareness of the sustainable direction of the company, and strengthen volunteers′ skills. All training programs can enhance volunteer engagement and recommendation, which in turn contributes to the overall development of volunteers.關鍵字(中) ★ 企業永續方向的認知
★ 志工激勵
★ 志工訓練
★ 志工投入與推薦關鍵字(英) 論文目次 一、緒論............................................................................................................................1
1-1 研究動機.....................................................................................................................1
1-2 研究目的.....................................................................................................................3
1-3 研究流程.....................................................................................................................5
二、文獻探討....................................................................................................................6
2-1 個案企業探討...............................................................................................................6
2-1-1 永續基金會...............................................................................................................6
2-1-2 四大志工…...............................................................................................................7
2-1-3 志工體系...................................................................................................................9
2-2 企業永續 ...................................................................................................................10
2-3 激勵項目....................................................................................................................13
2-4 訓練項目....................................................................................................................16
2-5 志工投入與推薦度....................................................................................................18
三、研究方法 .................................................................................................................20
3-1 研究架構與研究假設................................................................................................20
3-1-1 研究架構.................................................................................................................20
3-1-2 研究假設.................................................................................................................21
3-2 研究變項量表與衡量工具 .......................................................................................21
3-2-1企業志工之服務頻率.............................................................................................22
3-2-2志工對企業永續方向的認知.................................................................................22
3-2-3志工激勵項目.........................................................................................................23
3-2-4志工訓練項目.........................................................................................................23
3-2-5志工投入與推薦度.................................................................................................24
3-3 資料蒐集方法 ..................................................................................................25
3-4 資料分析方法 ...........................................................................................................27
四、研究結果 .................................................................................................................28
4-1問卷資料一致性分析...............................................................................................28
4-1-1 控制變項影響分析................................................................................................28
4-1-2 各研究變項信度分析............................................................................................29
4-2 各研究變項之相關分析...........................................................................................32
4-2-1 控制變項與研究變項之相關分析........................................................................35
4-2-2 各研究變項之相關分析........................................................................................35
4-3 各研究變項之多元線性迴歸分析...........................................................................36
4-3-1 企業志工之服務頻率與志工投入與推薦度的迴歸分析....................................37
4-3-2 志工對企業永續方向的認知與志工投入與推薦度的迴歸分析........................38
4-3-3 志工激勵項目對企業志工之服務頻率與志工投入與推薦度的調節效果…....38
4-3-4 志工激勵項目對志工對企業永續方向的認知與志工投入與推薦度的調節效果......................................................................................................................................38
4-3-5 志工訓練項目對企業志工之服務頻率和志工投入與推薦度的調節效果.........39
4-3-6 志工訓練項目對志工對企業永續方向和志工投入與推薦度的調節效果.........39
4-4 研究假設實證結果彙整............................................................................................43
4-4-1 研究假設結果.........................................................................................................43
4-4-2 研究假設之以中介進行延伸研究.........................................................................44
4-4-3 研究假設之以中介確認效果.................................................................................47
五、結論與建議..............................................................................................................49
5-1 研究意涵....................................................................................................................49
5-1-1 企業志工之服務頻率與志工投入與推薦度有正向關係....................................49
5-1-2 志工對企業永續方向的認知與志工投入與推薦度有正向關係........................50
5-2 實務管理意涵............................................................................................................51
5-2-1 企業可持續經營高度服務頻率之志工進而擴大志工人數................................51
5-2-2 企業可持續推廣志工對企業永續方向的認知....................................................52
5-2-3 企業應持續推動激勵與訓練項目於志工發展....................................................53
5-3 研究限制與未來建議................................................................................................55
六、參考文獻 .................................................................................................................57
6-1 中文部分....................................................................................................................57
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