摘要(英) |
Large-size TFT LCD panels need massive funds for investing in new generation production lines, therefore all LCD companies have their own investor groups. LCD companies can ask for support from their investor groups. On the other hand, the assembly company has to meet the needs of business and the LCD company has to sell its products. It is very common to find LCD companies developing strategies with assembly companies. In the LCD panel field, new generation production technology facilitates reduced panel production costs. Thus, every LCD company willingly focuses on investing in new generation technology for their production lines. Recently, some companies stopped investing in the new generation production lines. Small LCD companies have occupied the high end of production costs. Their selling price is whether lower than the larger LCD manufacturers. This is an area of great interest which requires further investigation.
The strategic partnership between the large-size LCD panel companies and brand companies was researched and analyzed to determine the influence on actual sales. Furthermore this report regards the scales of production capacity as a factor that influences the LCD panel company business. This factor can then be used to refer to the influence of the unit price in the four LCD markets. The four markets include the notebook market, the LCD-monitor market, the LCD-TV market, and total large-size LCD market. The stability of goods can raise the utility rate of glass substrate and process equipment, therefore effectively reducing production costs. By analyzing the influence of stability of goods on the LCD companies’ scale of production capacity, it is possible to discover whether the scale of production capacity is helpful in keeping production costs down. |
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