影響債券電腦成交系統使用者滿意度因素之研究

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劉傑禮(Jian-Li Liu ) 查詢紙本館藏

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資訊管理研究所

論文名稱

影響債券電腦成交系統使用者滿意度因素之研究

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已達開放權限電子全文僅授權使用者為學術研究之目的，進行個人非營利性質之檢索、閱讀、列印。
請遵守中華民國著作權法之相關規定，切勿任意重製、散佈、改作、轉貼、播送，以免觸法。

摘要(中)

近年來，台灣債券市場有迅速成長的趨勢，初級市場及次級市場的交易都異常熱絡。為了增加交易的流動性以及透明化，以及順應世界經濟交易潮流的影響，中華民國財團法人證券櫃檯買賣中心於2000年七月二十四日推出了「債券電腦成交系統」(Electronic Bond Trading System)，提供交易商與交易商之間一個線上交易平台，讓交易商之間透過視窗(Windows)環境的操作介面，交易政府公債以及公司債。
本研究參考過去文獻，找出適當評估準則，以此系統為實證系統，試圖驗證系統品質、資訊品質及系統使用程度是否會影響系統成功。另外本研究亦用個案訪談方式，希望找出更多影響使用者滿意度的因素。研究的結論與建議如以下所述。
1.系統品質對系統成功有顯著影響
2.資訊品質對系統成功有顯著影響
3.系統使用程度對系統成功無顯著影響
本研究最後提出綜合建議及後續研究建議。綜合建議包括（一）與業者原本資訊系統相容性應該提高;（二）強化系統操作功能；（三）與路透即時資訊系統相容性提高；（四）款券限制放寬與統一交割期限；（五）成本降低；（六）系統參與業者採取會員制方式，利益由會員共享。後續研究建議包括本研究模型與針對不同類型交易系統進行實徵研究與比較。

關鍵字(中)

★ 債券電腦成交系統
★ 系統使用程度
★ 系統品質
★ 系統成功
★ 資訊品質

關鍵字(英)

論文目次

目錄
目錄...…………………………………………………………Ⅰ
表目錄..………………………………………………………Ⅲ
圖目錄..………………………………………………………Ⅳ
第一章緒論…………………………………………………………1
第一節研究背景與研究動機……………………………………………1
第二節研究目的與研究問題…………………………………………....4
第三節研究範圍與研究限制……………………………………………5
第四節研究流程………………………………………………..………..7
第五節論文結構………………………………………………..………..8
第二章文獻探討………………………………………..…………..9
第一節系統品質--測量資訊系統本身….………………………………9
第二節資訊品質--測量資訊系統的輸出...……………………………11
第三節使用--接受者對資訊產出使用消耗情形...……………………14
第四節使用者滿意--接受者對資訊系統產出的反應………………...17
第三章債券相關系統簡介……………………………..…………20
第一節EBTS系統簡介………………………..…………..……………20
第二節Reuters系統簡介…………...……………………..……………27
第三節美國債券交易系統簡介…………………………..……………34
第四章研究方法………………………………………..…………39
第一節研究模型…………………………………………..……………39
第二節研究假說…………………………………………..……………41
第三節研究變數定義與操作……………………………..……………43
第四節問卷設計與前測…………………………………..……………48
第五節資料分析方法……………………………………..……………50
第五章資料分析………………………………………..…………51
第一節基本資料分析……………………………………..……………52
第二節信度分析………………………………………..………………54
第三節統計假說………………………………………..………………55
第四節債券電腦成交系統迴歸分析…………………..………………56
第五節研究發現………………………………………..………………59
第六章影響債券電腦成交系統使用者滿意度之其他因素..……70
第一節個案研究方法…………………………………………………..70
第二節資料整理方式…………………………………..………………73
第三節個案敘述與分析………………………………..………………76
第四節討論……………………………………………………………..86
第五節總結……………………………………………………………..87
第七章結論與建議………………………………………………..88
第一節結論……………………………………………………………..88
第二節建議……………………………………………………………..89
第三節後續研究之建議………………………………………………..92
參考文獻………………………………………………………………..93
網站部分………………………………………………………………………..93
中文部分………………………………………………………………………..93
英文部分………………………………………………………………………..94
附錄A 前測問卷…………………………………………………..98
附錄B 正式問卷…………………………………………………104
附錄C 訪談公司基本資料及訪談小結…………………………110
附錄D 訪談問題…………………………………………………117

參考文獻

參考文獻
網站部分
1.American Association of Individual Investors http://www.aaii.com/
2.The Bond Market Association http://www.bondmarkets.com/
3.中央銀行 http://www.cbc.gov.tw/
4.中華民國證券櫃臺買賣中心 http://www.otc.org.tw/
5.台灣證券交易所 http://www.tse.com.tw/index1.html
6.路透即時資訊服務系統 http://online.seed.net.tw/re/
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指導教授

林熙禎(Shi-Jen Lin)

審核日期

2001-7-5

推文