Wiki使用者與使用行為之研究

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姓名

劉欣峻(Hsin-Chun Liu) 查詢紙本館藏

畢業系所

資訊管理學系

論文名稱

Wiki使用者與使用行為之研究
(A study of user acceptance of Wiki.)

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至系統瀏覽論文 ( 永不開放)

摘要(中)

由於Wiki在集體協作上具有公開性、即時性、直接性與具有歷史存檔性等特性，在知識的分享與蒐集的應用，更是受到各方的重視。Google與摩托羅拉等企業都利用Wiki系統作為內部溝通或知識管理的工具。但目前卻鮮少學術研究針對此主題進行相關的研究。為了更進一步了解Wiki的發展因素與前景，本研究將以Wiki使用者為主題，初步探究使用者的使用行為，以深入了解影響Wiki採用的因素，並提供未來研究及實務上的有價建議。
在研究理論與方法上，本研究以整合性科技接受模式為基礎，發展出本研究－Wiki使用者對Wiki接受行為之研究假設模式，透過問卷調查收集215份有效問卷進行量化統計分析，問卷研究結果顯示（1）「績效預期」、「努力預期」、「促成環境」與「使用者涉入」等四項會正向影響Wiki的使用意圖。（2）「社會影響」對Wiki的使用意圖沒有顯著的影響。（3）「使用者涉入」對使用意圖的影響力最大，此與目前逐漸以使用者為中心之資訊服務發展潮流相符。
本研究結果可提供做為未來新的Wiki系統的建議，以提升新系統的可行性與適用性。雖然本研究以中文使用者為研究對象，所得之結果亦可給Wiki跨語言研究作為參考。

摘要(英)

Mass collaboration with openness, instant update, direct, and historical backups, the characteristics of Wiki earn it attention in applications of knowledge collection and sharing. Many companies such as Google and Motorola utilize Wiki system as it in-house application for communication or knowledge management, but academic studies on this or related topic is rarely researched. To further understand Wiki’s cause of development and it future, this research is based on investigation of behavior of Wiki users and it initiative cause to provide useful suggestion for future research and practical usage.
In research methodology, this research is compiled base on UTAUT （Unified Theory of Acceptance and Use of Technology）. To investigate Wiki users’ acceptance behavior, through valid questionnaires, the result shows: 1） performance expectancy, effort expectancy, facilitating conditions and user involvement have positive effect on Wiki users’ intention of use. 2） Social influences have no significant effect on Wiki user. 3） User involvement has the most significant effect on Wiki users’ intention of use. This shows correspondence to current IT services’ trend which end user plays the most important role.
The research result may be utilized for future Wiki system development suggestions, to improve on its usability and adaptability. Although this research is based on Chinese users, the research result may be used as reference for all other languages.

關鍵字(中)

★ 整合性科技接受模型
★ Wiki
★ 科技接受模式

關鍵字(英)

★ Wiki
★ Technology Acceptance Model
★ UTAUT Model

論文目次

第一章緒論1
第一節研究背景與動機1
第二節研究目的3
第三節研究架構與流程3
第二章文獻探討5
第一節 Wiki 5
第二節科技接受行為理論9
第三節使用者涉入18
第三章研究方法23
第一節研究架構23
第二節研究假說24
第三節變數定義與衡量26
第四節問卷設計與資料分析方法31
第四章資料分析與結果34
第一節研究前測分析34
第一節樣本結構分析35
第二節信度效度分析39
第三節結構方程模式分析43
第四節其他統計分析48
第五章結論及建議54
第一節研究結論54
第二節管理意涵56
第三節研究限制57
第四節後續研究建議58
參考文獻60
附錄：本研究正式問卷63

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指導教授

粟四維(Wesley Shu)

審核日期

2007-7-6

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