參考文獻 |
中文資料
1. FG美妝評鑑情報 (2007),『Fashion Guide是什麼?』,第2期,2~3頁。
2. 王熙哲、丁耀民 (2008),『人際關係網路對虛擬社群使用意願的影響』,資訊管理學報,第十五卷.第一期,53~72頁。
3. 吳佳靜 (2001),『影響使用者信任網站的因素之探討-以入口網站為例』,東吳大學資訊科學系碩士論文。
4. 吳肇銘 (2006),『影響消費者網站忠誠度之因素研究- 以購物型網站為例』,資訊管理展望,第八卷.第一期。
5. 吳肇銘、范錚強 (2000),『網站使用意向模型之建構與實證-技術接受模型之運用』,管理學報,第十七卷.第三期,461~481頁。
6. 李明仁 (2001),『虛擬社群與網友忠誠度之研究』,國立台灣科技大學企業管理研究所碩士論文。
7. 黃俊宇 (2007),『維基百科知識分享現象之研究』,國立中央大學資訊管理學系碩士論文。
8. 陳世耀 (2006),『建造網路社群,讓消費者幫你一起研發新產品』,天下雜誌,第355 期。
9. 萬榮水、梁瑞文 (2007),『虛擬社群形成之意義及其衡量指標之探討:以網路書店為例』,資訊社會研究,第十三期,295~317頁。
10. 蔣佩真 (2002),『虛擬社群的知識分享:認知與行為間的關係』,國立中山大學資訊管理學系碩士論文。
英文資料
1. Adler, P. R. & Christopher, J. A. (1999). Internet Community Primer Overview and Business Opportunities. Harper Collins Publishing Inc.
2. Afuah, A. & Tucci, C. L. (2003). Internet Business Models and Strategies. New York: McGraw-Hill.
3. Ajzen, I. (1985). “From Intentions to Actions: a Theory of Planned Behavior.” In J.Kuhl & J. Beckman (Eds.), Action Control: From Cognition to Behavior. Heidelberg: Springer.
4. Armstrong, A. & Hagel, J. (1996). “The Real Value of On-Line Communities.” Harvard Busienss Review, 134-141.
5. Armstrong, A. G. & Hagel, J. (1997). Net Gain: Expanding Markets Through Virtual Communities. McKinsey and Company.
6. Barua, A., Chellappa, R., & Whinston, A. B. (1995). “Creating a Collaboratory in Cyberspace: Theoretical Foundation and an Implementation.” Journal of Organizational Computing, 5 (4), 417-442.
7. Baym, N. (1995). “The Emergence of Community.” In Jones, S. G. (Ed.), Cybersociety: Computer-Mediated Communication and Community. Thousand Oaks, CA: Sage.
8. Bentler, P.M. (1986). “Structural Modeling and Psychometrika: on Growth and Achievements.” Psychometrika 51 (1), 35-51.
9. Bigne, J. E., Sanchez, M. I., & Sanchez, J. (2001). “Tourism Image, Evaluation Variables and after Purchase Behavior: Inter-Relationship.” Tourism Management, 22(6), 607-616
10. Blanchard, A. L. & Markus, M. L. (2002). “Sense of Virtual Community–Maintaining the Experience of Belonging.” Proceedings of the 35th Annual Hawaii International Conference on System Science, 3566-3575.
11. Blau, P.M. (1964). Exchange and Power in Social life. New York: John Wiley and Sons.
12. Bock, G. W., Zmud, R. W., Kim, Y.G. & Lee, J.N. (2005). “Behavioral Intention Formation in Knowledge Sharing: Examining the Role of Extrinsic Motivators, Social-Psychological Forces, and Organizational Climate.” MIS Quarterly 29 (1), 87-111.
13. Browne, M.W. & Cudeck, R. (1993). “Alternative Ways of Assessing Model Fit.” In K.A. Bollen & J.S. Long (Eds.), Testing Structural Equation Models (pp. 45-55). Newbury Park, CA: Sage publications.
14. Chang, M. K. (1998). “Predicting Unethical Behavior: a Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior.” Journal of Business Ethics, 17, 1825-1934.
15. Chin, W. W. & Todd, P. (1995). “On the Use, Usefulness and Ease of Use of Structural Equation Modeling in MIS Research: A Note of Caution.” MIS Quarterly 19 (2), 237-246.
16. Christopher, M. J. (2001). “A Survey of Current Research on Online Communities of Practice.” Internet and Higher Education, 45-60.
17. Csikszentmihalyi, M. (1975). Beyond Boredom and Anxiety. San Francisco, CA: Jossey-Bass.
18. Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1989). “User Acceptance of Computer Technology: a Comparison of Two Theoretical Models.” Management Science, 35, 982-1003.
19. DeLone, W. H. & McLean, E. R. (1992). “Information Systems Success: the Quest for the Dependent Variable.” Information Systems Research, 3 (1), 60-95.
20. Donovan, R. J. & Rossiter, J. R. (1982). “Store Atmosphere: an Environmental Psychology Approach.” Journal of Retailing, 58 (1), 34-57.
21. Donovan, R. J., Rossiter, J. R., Marcoolyn, G., & Nesdale, A. (1994). “Store Atmosphere and Purchasing Behavior.” Journal of Retailing, 70 (3), 283-294.
22. Fion, L., Christian, W., Karen C., & Rachael I. (2002). “Flaming in Virtual Communities a Misunderstood Phenomenon.” Proceedings of the (Virtual) Community Informatics Workshop, Held in Conjunction with the International Conference on Information Systems (ICIS), Barcelona, Spain.
23. Fishbein, M. & Ajzen, I. (1975). Beliefs, Attitude, Intention and Behavior: an Introduction to Theory and Research. Reading, MA: Addison-Wesley.
24. Fornell, C. & Larcker, D.F. (1981). “Evaluating Structural Equation Models with Unobservable Variables and Measurement Error.” Journal of Marketing Research, 18 (3), 39-50.
25. Fortin, D.R. (2000). “Clipping Coupons in Cyberspace: a Proposed Model of Behavior for Deal-Prone Consumers.” Psychology and Marketing, 17, 515-534.
26. Gärdenfors, P. (1979). “Forecasts, Decisions and Uncertain Probabilities.” Erkenntnis, 14, 159-181.
27. Gefen, D., Straub, D.W., & Boudreau M. C. (2000). “Structural Equation Modeling and Regression: Guidelines for Research Practice.” Communications of the Association for Information Systems, 4 (7), 1-70.
28. Granovetter, M. (1985). “Economic Action and Social Structure: the Problem of Embeddedness.” The American Journal of Sociology, 91, 481-510.
29. Hair, J. F., Anderson, R. E., Tatham, R. L., & Black, W. C. (1998). Multivariate Data Analysis. NJ: Prentice-Hall.
30. Hendriks, P. (1999). “Why Share Knowledge? The Influence of ICT on the Motivation for Knowledge Sharing.” Knowledge and Process Management, 6, 91-100.
31. Herbert, T. T. (1976). Dimension of Organizational Behavior. New York: Collier Macmillian.
32. Herzberg, F. (1968). Work and the Nature of Man. London: Granada Publishing.
33. Heskett, J. L., Sasser, W. E. Jr., & Hart, C. W. (1989). Service Breakthrough. New York: The Free Press.
34. Ibarra, M., Shayo, C., & Olfman, L. (1999). “On Becoming Virtual: the Driving Forces and Arrangements.” Proceedings of SIGCPR 1999, ACM. New Orleans LA USA, 27-41.
35. Jacoby, J. & Chestnut, R. W. (1978). Brand Loyalty Measurement and Management. New York: John Wiley.
36. Jones, T. O. & Sasser, W. E. Jr. (1995). “Why Satisfied Customers Defect.” Harvard Business Review, 73, 88-99.
37. Joreskog, K. G. & Sorbom, D. (1996). LISREL8: User’s Reference Guide. Mooresville. IN: Scientific Software Inc.
38. Kalakota, R. & Robinson, M. (2000). E-Business Roadmap for Success. Addison-Wesley.
39. Kelley, H. & Thibaut, J. W. (1978). Interpersonal Relations: a Theory of Interdependence. New York: Wiley.
40. Kim, A. J. (2000). Community Building on the Web: Secret Strategies for Successful Online Communities. London: Addison Wesley.
41. Koh, J. & Kim, Y.G. (2003). “Sense of Virtual Community: a Conceptual Framework and Empirical Validation.” International Journal of Electronic Commerce, 8 (2), 75-93.
42. Kolekofski, Jr. K. E. & Heminger, A. R. (2003). “Beliefs and Attitudes Affecting Intentions to Share Information in an Organizational Setting.” Information and Management, 40, 521-532.
43. Kotler, P. & Keller, K. (2006). Marketing Management 12e. New Jersey: Pearson Prentice Hall.
44. Kramer, R. M. (1993). “Cooperation and Organizational Identification.” In Murnighan, J. K. (Ed.), Social Psychology in Organizations: Advances in Theory and Research. Upper Saddle River, N. J.: Prentice Hall.
45. Kuehn, A. (1962). “Consumer Brand Choice as a Learning Process.” Journal of Advertising Research, 2, 10-17.
46. Lipstein, B. (1959). “The Dynamics of Brand Loyalty and Brand Switching.” In Proceedings of the Fifth Annual Conference of the Advertising Research Foundation, New York, 101-108.
47. Locke, E. A., Feren, D. B., McCaleb, V. M., Shaw, K. N. & Denny, A. T. (1980). “The Relative Effectiveness of Four Methods of Motivating Employee Performance.” In Duncan, K. D., Gruneberg, M. M. & Wallis, D. (Eds.), Changes in Working Life (pp. 363-388). London: John Wiley and Sons Ltd.
48. McMillan, D. W. & Chavis, D. M. (1986). “Sense of Community: a Definition and Theory.” Journal of Community Psychology, 14, 6-23.
49. McMillan, D. W. (1976). “Sense of Community: an Attempt at Definition.” Unpublished Manuscript: George Peabody College for Teachers, Nashville, TN.
50. Oliver, R. L. (1997). Satisfaction: a Behavior Perspective on the Consumer. New York: McGraw-Hill.
51. Osterloh, M. & Frey, B. S. (2000) “Motivation, Knowledge Transfer, and Organizational Forms.” Organizational Science.
52. Poter, L. W., Steers, R. M., Mowday, R. T., & Boulian, P. V. (1974). “Organizational Commitment, Job Satisfaction, and Turnover Among Psychiatric Technicians.” Journal of Marketing Research, 31.
53. Reichheld, F. F. & Sasser, W. E. Jr. (1990). “Zero Defections: Quality Comes to Services.” Harvard Business Review, 68 (5), 105-111.
54. Robbins, S. P. (1992). Organizational Behavior 6e. Prentice Hall.
55. Romm, C., Pliskin, N., & Clarke, R. (1997). “Virtual Communities and Society: Toward an Integrative Three Phase Model.” International Journal of Information Management, 17 (4), 261-270.
56. Rosenberg, M.J. & Hovland, C. I. (1960). “Cognitive, Affective and Behavioral Components of Attitude.” In Hovland, C. I. & Rosenberg, M. J. (Eds.), Attitude Organization and Change (pp.1-14). New Haven: Yale University Press.
57. Sheppard, B. H., Hartwick, J., & Warshaw, P. R. (1988). “The Theory of Reasoned Action: a Meta-Analysis of Past Research with Recommendations for Modifications and Future Research.” Journal of Consumer Research, 15, 325-343.
58. Sproull, L. & Faraj, S. (1997). “Atheism, Sex, and Databases: the Net as a Social Technology.” In S. Kiesler (Ed.), Culture of the Internet (pp.35-51). Mahwah, N.J.: Lawrence Erlbaum Associates.
59. Stott, K. & Walker, A. (1995). Team, Teamwork, and Teambuilding: The Manager's Complete Guide to Teams in Organizations. New York: Prentice Hall.
60. Tajfel, H. & Turner, J. C. (1979). “An Integrative Theory of Social Conflict.” In Austin, W. & Worchel, W. (Eds), The Social Psychology of Intergroup Relations (pp. 7-24). California: Brooks/Cole.
61. Tampoe, M. (1996). “Motivating Knowledge Workers: the Challenge for the 1990s.” In Myers, P.S. (Ed.), Knowledge Management and Organizational Design (pp. 179-190). Boston, MA: Butterworth-Heinemann.
62. Tissen, R., Anderiessen, D., & Deprez, F. L. (1998). Value-Based Knowledge Management. Nederland: Longman.
63. Wilson, D., Zenda, A., McMaster, J., & Lavelle, S. (1992). “Factors Predicting Zimbabwean Students Intentions to Use Condoms.” Psychology & Health, 7, 99-114.
網路資料
1. Fashion Guide 網站,網址:http://www.fashionguide.com.tw/。
2. Google AdSense 網站,網址:https://www.google.com/adsense/。
3. Google AdSense (2008),『Google AdSense條款及細則中的付款項目』,線上檢索日期:2008年6月10日,
取自https://www.google.com/adsense/localized-terms?hl=zh_TW。
4. Mobile01 網站,網址:http://www.mobile01.com/index.php。
5. 大師輕鬆讀 (2008),『蜂擁而上的鄉民力量』,第282期,線上檢索日期:2008年6月10日,
取自 http://www.master60.com.tw/catalog/issue.phtml?book_id=282。
6. 何宏儒 (2008),『資策會調查:台灣網路使用人口達1476萬』,中央社,線上檢索日期:2008年6月10日,
取自http://news.yam.com/cna/computer/200802/20080201434521.html。
7. 楊淑閔 (2008),『2008台灣web100調查 無名小站奪冠』,中央社,線上檢索日期:2008年6月10日,
取自 http://news.yam.com/cna/computer/200802/20080228535865.html。
8. 資策會資訊市場情報中心 (2005),『2005台灣網友網路廣告態度分析 』,線上檢索日期:2008年6月10日,
取自http://mic.iii.org.tw/home/pressroom.asp?l=c&f=9&menu=91。
9. 維基百科網站,網址:http://zh.wikipedia.org/。
10. 數位時代 (2008),『百大網站排名總覽及分類排名表』,第166 期,線上檢索日期:2008年6月10日,
取自http://www.bnext.com.tw/LocalityView_6604。
11. Alt, B. (2000). “Community Building: Why Web Communities?” Available on the World Wide Web: http://www.epdigest.com/articles/community/20000801/.
12. Ferlander, S. & Timms, D. (2000). Social Cohesion and On-Line Community. Available on the World Wide Web: http://www.stir.ac.uk/schema/.
13. Fernback, J. & Thompson, B. (1995). “Virtual Communities: Abort, Retry, Failure.” Available on the World Wide Web:
http://www.rheingold.com/texts/techpolitix/Vccivil.html.
14. Horrigan, J. B. (2001). “Online Communities: Networks that Nurture Long-Distance Relationships and Local Ties.” Pew Internet and American Life Project. Available on the World Wide Web:
http://pewinternet.org/PPF/r/47/report_display.asp. |