| 摘要(英) |
In recent years, Taiwan Netcom industry found to growing demand for 4G LTE service ,rise of cloud technology and internet of things. Many company constantly thinking about how to utilize the cloud technology and built internet of things applications to increase the competitiveness of products and meet customer needs. In this case manufacturing servitization was presented, the company hope through the service innovation thinking to increases the value of the company′s product and create a new business model to support the business continued to grow.
In this study, the qualitative research methods was used to carry out exploratory research. Through literature analysis summarized this research framework and by using the literature relevant to manufacturing servitization to make an in-depth study on important issues and consider measures when traditional manufacturing industry is facing a new business model. based on four facets of the architecture of service innovation model to explore the innovation process of servitization of the company.
The study concluded that the company follow industry trends to develop new business model with its own brand and technological advantages is suitable for the company. The company can make the corresponding decision in order to achieve the expected goal of the company, and establish of relevant business management decisions, to achieve sustainable development purposes of the enterprise in the servitization process. Finally, the study recommended that it will helpful in servitization of manufacturing, if the company establishes a dedicated units and arrange appropriate personnel involved. And on top of this, experienced agents can also help to enhance the effectiveness of the follow-up services. |
| 參考文獻 |
【英文文獻】
1. Guangjie, Ren and Mike Gregory (2007), “Servitization in manufacturing companies: a conceptualization, critical Review, and research agenda”. 16th Annual Frontiers in Service Conference, San Francisco, CA, USA, 4-7 October 2007.
2. Hertog, P.den, & Bilderbeek, R. (1998). Conceptualizing Service Innovation and the knowledge flows between KIBS and their client. Dialogic-SS4I-report no.8, Apeldoorn/Utrecht.
3. Merriam, S. B.(1988).Case study research in education. Thousand Oaks, CA: Jossey-Bass.
4. Mont, Oksana (2004), “Product-Service Systems: Panacea or Myth”, Doctor Dissertation, Lund University.
5. Oliva, R. & Kallenberg, R. (2003). Managing the transition from products to services. International Journal of Service Industry Management, 14(2), 160 - 172.
6. Patterson, P.G. & Mattila, A.S. (2008). An examination of the impact of cultural orientation and familiarity in service encounter evaluations. International Journal of Service Industry Management, 19(5):662-681.
7. Sandra Vandermerwe, Juan Rada (1988). Servitization of Business：Adding Value by Adding Services. European Management Journal, Volumn 6 No.4, pp. 314-32.
8. Toffel, Michael W. (2008), “Contracting for Servicizing”, Harva研發 Business School Working Paper, No. 08-063.
9. Vang, J., & Zellner, C. (2005). Introduction: innovation in services. Industry and Innovation, 12(2), 147-152.
10. Venkatraman, N. (1994). IT-Enabled Business Transformation: From Automation to Business Score Redefinition. Sloan Management Review : 73-87, Winter.
11. White, Allen L., Mark Stoughton and Linda Feng. (1999). Servicizing：The Quiet Transition to Extended Product Responsibility. U.S. Environmental Protection Agency, Office of Solid Waste.
12. Yin, R. K. (1994). Case study research: Design and methods (2nd ed.). Thousand Oaks, CA: Sage.
【中文文獻】
1. 尤雅平（2011）。台灣傳統產業製造服務化之研究，長榮大學高階管理碩士在職專班（EMBA）學位論文。1-131。
2. 余佩儒、陳信宏、溫蓓章（2014），製造服務化發展模式之研究，臺大管理論叢，25(1)，325 -354。
3. 余佩儒、溫蓓章、陳信宏（2008），台灣製造服務化的可能模式：借鏡芬蘭的政策觀點，國際經濟情勢雙週報，1667。
4. 余佩儒、溫蓓章、陳信宏（2010），台灣製造服務化的個案比較，台灣財經評論。
5. 吳東憲與陳信惠（2015），以風險管理及知識整合確保大型資訊專案之績效－以新建製造工廠為例，商略學報，7(4)，251-266。
6. 邱憶惠（1999），個案研究：質化取向。國立高雄師範大學教育系教育研究，七期，113-127。
7. 張淮杞（2013），製造服務化營運模式初探。
8. 陳信宏與余佩儒（2007），製造服務化：從BestServ計畫看芬蘭製造業發展策略，國際經濟情勢雙週報，，1640，5-24。
9. 陳信宏與余佩儒（2009），2.5產業之製造服務化。
10. 陳信宏與余佩儒（2013），製造服務化成效觀察。
11. 陳家聲與劉志興（2010），製造業產業群聚服務化發展趨勢對廠商行為影響之個案研究，創業管理研究，5(1)，1-30。
12. 陳萬來（2010），運用製造服務化建構加值服務創新模式之研究─以製造商為例，政治大學經營管理碩士學程學位論文。
13. 陳萬淇（1992），個案研究法，台北：華泰出版。
14. 創新應用服務研究所（IDEAS）創新服務中心（2007），製造創新．前進未來，財團法人資訊工業策進會。
15. 經濟部技術處、工業技術研究院產業經濟與趨勢研究中心、資訊工業策進會資訊市場情報中心（2007），台灣產業發展願景與策略。
16. 劉家瑜（2012），創新服務成企業決勝關鍵。貿易雜誌，NO.252，10-12頁。
17. 簡兆權與伍卓深（2011），製造業服務化的內涵與動力機制探討。
【網路資料】
1. 2014年網通產業展望，存取時間：2016/02，引自
http://www.esunconsulting.com.tw/reportweb/report/RA/12589_201312
2. 中華民國行政院網站，存取時間：2016/05，引自
http://www.ey.gov.tw/News_Content.aspx?n=3D06E532B0D8316C&sms=4ACFA38B877F185F&s=BD3444899D42D2F2
3. 資策會MIC調查：LTE成長力道強2015年全球用戶將破5億，存取時間：2016/02，引自
http://www.ithome.com.tw/article/91639
4. 製造服務化成效觀察，存取時間：2016/02，引自
http://www.twbusinessnet.com/epaperArticle.do?id=236388352 |
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