Identifying strategic factors of the implantation CSR in the airline industry: The case of Asia-Pacific airlines

NCUIR > School of Management at National Central University > Department of Business Administration > journal & Dissertation > Item 987654321/102988

Please use this identifier to cite or link to this item: https://ir.lib.ncu.edu.tw/handle/987654321/102988

Title:	Identifying strategic factors of the implantation CSR in the airline industry: The case of Asia-Pacific airlines
Authors:	張東生;Chang, Dong-Shang;Chen, Sheng-Hung;Hsu, Chia-Wei;Hu, Allen
Contributors:	管理學院企業管理學系
Keywords:	air pollution;Airline industry;Brand loyalty;carbon dioxide;corporate social responsibility;Decision making;disaster recovery;governance;greenhouse gas emissions;labor;producer responsibility;risk;Social responsibility;Sustainability;Sustainable development;Tourism;transportation industry
Date:	2015-01-01
Issue Date:	2026-04-23 11:21:29 (UTC+8)
Publisher:	MDPI AG;Basel: MDPI AG
Abstract:	摘要： Sustainable development has always been the objective of many fields, including the tourism and transportation sector. However, a major part of this sector, the airline industry, deals with many negative impacts, such as air pollution, noise, CO2 emission, and labor practice. Corporate social responsibility (CSR) is a strategic business activity that can enhance the sustainability of the airline industry. The results of the Dow Jones Sustainability Indices (DJSI) reveal that airlines of Western countries exhibit a more remarkable CSR performance than Asia-Pacific airlines, suggesting that the CSR programs of Asia-Pacific airlines need improvement. By constructing an evaluation hierarchy and applying the decision-making trial and evaluation laboratory (DEMATEL) method, this study found that the key strategic factors in the airline industry’s implementation of CSR include corporate governance, risk and crisis management, brand management, and product responsibility (safety). 出版者： Basel: MDPI AG 出版日期： 2015-06-17 出處： Sustainability, 2015-06, Vol.7 (6), p.7762-7783 資源來源： Publicly Available Content Database 版權： Copyright MDPI AG 2015 識別號： ISSN: 2071-1050 識別號： EISSN: 2071-1050 識別號： DOI: 10.3390/su7067762
Appears in Collections:	[Department of Business Administration ] journal & Dissertation

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