| 摘要: | 面對經濟全球化的激烈競爭及大陸崛起，區域經貿版圖變動的新趨勢和知識科技全球化的激烈競爭時代，新環境意識促動下的綠色設計、綠色生產、綠色採購、綠色產品、綠色行銷、綠色消費到綠色生活已成為地球村生活的重要一環。台灣必須改變過去代工模式，透過研發創新，推動產業轉型升級，維持經濟及環境生態與人文的平衡發展，落實永續企業發展。國際大廠也隨著帶動產品環保綠色要求，並落實到電子產品當中，掀起了一連串的綠色設計、綠色產品的改造工程。 本研究利用實際的參與計畫建構與個案研究方法，並輔以文獻與環保議題及國際各大廠規範整理，以電子資訊組裝產業為探討分析的案例公司。本研究透過實際參與「綠動計畫」觀察建置過程及收集相關書面文件，透過個案研究之研究方法，以個案實證說明推動電子製造業建構綠色供應鏈活動管理模式的示範性，提高整體綠色供應鏈的反應效率、品質與強度，降低整體產業因應歐盟綠色規範的風險，間接增加台灣整體資訊產業在全球的接單能力與競爭力，及突破此項非關稅的貿易障礙，期望能提供其他產業後續推動產業升級轉型再造時的參考。 Due to the sharp competition of global economy, the burgeoning of China, the new trends in regional economies and trade territories, and the competitive era of knowledge and globalization, businesses worldwide are facing an unprecedented competitive environment. Making things worse is the awareness of environmental protection when producing goods, ranging from green design, green production, green purchasing, green products, green sales and marketing, green consumption to green living. Taiwanese manufacturers must change their previous OEM mode, via innovative research and development, to promote industrial sectors to transform and upgrade, and maintain balanced development among economy, environmental ecology and humanism, and to fulfill sustainable economic development. Large international electronic companies have also been driven by green requirements for their products, fulfilling the requirements into their electronic products through a series of reengineering works of green design and green product. This study applied a participative approach which focuses on case study of a Taiwanese electronic company, facilitated with literature and document related to environmental protection as well as the factory regulations of various large international companies. This study is conducted by the researcher who actually participated in the "GP Plan" and observed the implementation processes of the case company. Relevant written documents are collected from the case company in order to demonstrate the feasibility of promoting the electronic manufacturing industry to perform effective green supply chain management. When a green supply chain can be constructed effectively, it will improve the firm’s reactive efficiency to the European Union’s green regulations, thus indirectly enhancing the order taking ability and competitiveness of the company. This is also useful in breaking through this non-customs related trading obstacle. This case study can also provide a valuable reference for other industries when dealing with the challenges of industrial upgrade, transformation, and reengineering in face of increasingly demanding environmental protection regulations. |
