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    Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/31424


    Title: A study of the perceived recognition affecting the adoption of innovation with respect to the online game in Taiwan
    Authors: Lin,Julia Ying-Chao;Wang,Edward Shih-Tse;Kao,Leticia L. Y.;Cheng,Julian Ming-Sung
    Contributors: 企業管理研究所
    Date: 2007
    Issue Date: 2010-07-06 17:45:20 (UTC+8)
    Publisher: 中央大學
    Abstract: The potential of online games to become a major global business and the existence of limited related references led to the current study. In this study, Rogers's diffusion of innovation (DOI) theory is applied to investigate the principles for the adoptio
    Relation: CYBERPSYCHOLOGY & BEHAVIOR
    Appears in Collections:[企業管理研究所] 期刊論文

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