本篇論文以1900 至1940 年間月份牌中的西式場景為研究對象，主要關注在 畫面中的傢俱、裝潢與家飾等圖像上。以此展現月份牌以西方平面媒體為素材的 挪用，以及19 世紀末到20 世紀初上海對於現代生活與西方的想像。 本篇論文分為三個章節。第一章從月份牌的畫面與構圖中探討中西視覺元素 的運用。首先探討月份牌中對於年畫、民間故事到中國繪畫技巧的運用，在進一 步了解西方19 世紀末到20 世紀初的月曆與廣告發展，檢視西方平面媒體對於月 份牌畫面的影響。第二章將月份牌裡出現的西式傢俱與西方平面媒體中的圖像比 對。分析畫面中的傢俱風格，找出月份牌畫家挪用的可能性，以及探索西方平面 媒體在上海傳播的速度。第三章針對月份牌中的西式室內裝潢與家飾繼續探討月 份牌表現出的西化現象，以及裝飾藝術風格對30 年代月份牌的影響。;The subject of this study is the western scene in the calendar posters, mainly the furniture and decorates, created between 1900s to 1940s. The main purpose is to reveal the appropriation with western print media in calendar posters and the imagination of the modern lifestyle and western in late 19th to early 20th in Shanghai. The thesis is divided into three chapters. Chapter 1 focuses on the applications of elements in both western and eastern by analyzing the scenes and structures of calendar posters. The applications of New Year Picture, Folktales and skills of the Chinese painting in calendar posters are discussed in the first part of this chapter. Then it views the influents of western print media to the calendar posters by further understanding of the development of western calendar and advertisement in late 19th to early 20th. Chapter 2 compares the style of western furniture in calendar posters to the pictures in western print media. The results not only reveals that the pictures might be appropriated by the painter when drawing the calendar posters but also shows the spreading speed of western print media in Shanghai. Chapter 3 discusses the westernized phenomenon and influents of Art Deco in calendar posters in the 1930s with western interior decorating and furnishings found in the calendar posters.
