摘要(英) |
This paper mainly discusses the factors on how the effect on the b&b price rate. My dependent variables are the normal room price and twin room price. They were estimated in three circumstances that were weekdays, weekends, and all-week. This paper used the framework data of the online booking website from January 1th 2020 to February 16th, 2020.
In this paper, my model is the Hedonic Pricing Analysis. First, it uses the hedonic price models that the price of a product reflects embodied characteristics value by some implicit prices. Next, to eliminate the unobservable variables, set 342 dummy variables to control independent variables. And then this model would be similar to the fixed effect model.
The result of the Hedonic Price model indicated that ceteris paribus, square feet had a significant positive effect on the room price, and the consumers′ feedbacks also had a significant positive effect on the room price. Meanwhile, the competition level had a significant negative effect on the room price, and breakfast services had a significant positive effect on the room price. Ceteris paribus, allowing pets had a negative and significant effect on room prices, which may be caused by sanitation from consumers. If there is a railway station near the b&b, it will have a negative and significant effect on the room prices. Simply, when there is a train station within three kilometers of b&b, the room price will decrease. Ceteris paribus, the shuttle bus services had a positive and significant effect on the room prices. |
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