封閉式供應鏈考量收益共享之新品與再製品定價策略

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杜品諭(PIN-YU,TU) 查詢紙本館藏

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工業管理研究所

論文名稱

封閉式供應鏈考量收益共享之新品與再製品定價策略
(Pricing strategy for new and remanufacturing products under revenue sharing in a closed-loop supply chain)

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摘要(中)

永續性及供應鏈韌性於近幾年備受矚目，受此影響再製造在近年從一種流行趨勢演變為企業必要實施的項目，順向供應鏈及逆向供應鏈為封閉式供應鏈中的兩項要素，其中逆向供應鏈代表活動之一為使用回收物料進行再製造。本文參考Xiong et al.(2016)中供應商、製造商、及消費者間的架構，先在三者關係之間加入收益共享的因子，再加入第三方公司成為再製造的一環。本研究旨在探討：(1) 供應鏈中再製造的實施與否、(2) 哪個角色進行再製造可使整體供應鏈利潤最大化、(3) 再製造之於利潤的影響。
本研究採用報童模型，由供應商決定批發價，製造商決定新品、再製品的購買及生產數量與售價，第三方公司決定再製品的生產數量及售價；本研究在三者間簽訂再製品收益共享契約，製造商為可授權他人進行再製造的領導者，分別與供應商及第三方公司簽訂供應鏈收益共用契約，同時也考量消費者對再製品的價值認同。本研究探討封閉式供應鏈中，以上三者的利潤關係，以及如何各自做出最佳決策，最大化整體供應鏈利潤。

摘要(英)

Sustainability and supply chain resilience have received increasing attention. Accordingly, remanufacturing has evolved from a popular trend to a necessary business activity in recent years. While the closed-loop supply chain (CLSC) is comprised of forward logistics and reverse logistics, the main activity of the latter contains remanufacturing with recycled materials. This study takes the structure from Xiong et al.(2016) and adds the factor of revenue sharing among the supplier, the manufacturer, and the consumer, before finally introducing a third-party company to the relationship. This study aims to explore: (1) the execution of remanufacturing in supply chain; (2) the appropriate position that maximizes the profit from remanufacturing; (3) the impact of remanufacturing on the profit.
This study adopts newsvendor model, in which the supplier will set the wholesale price, the manufacturer will decide the purchase, production quantity and retail price for the new and the remanufacturing products, and the third-party company will be in charge of the production quantity and retail price for the remanufacturing product. While the revenue-sharing agreement on the remanufacturing product is accepted among the three parties, the manufacturer is also under a separate revenue-sharing agreement for the coordination of supply chain with the supplier and the third-party company. This study investigates the profit relation among the three parties mentioned above and how they develop the best strategy respectively for maximum profit under closed-loop supply chain.

關鍵字(中)

★ 封閉式供應鏈
★ 再製造
★ 收益共享
★ 報童模型

關鍵字(英)

★ Closed-loop supply chain
★ Remanufacturing
★ Revenue Sharing
★ Newsvendor

論文目次

中文摘要 i
Abstract ii
目錄 iii
圖目錄 v
表目錄 vii
緒論 1
1-1研究背景與動機 1
1-2研究目的 4
1-3研究流程與架構 5
2文獻探討 6
2-1封閉式供應鏈 6
2-2再製造 8
2-3收益共享 10
2-4文獻小結 11
3研究方法 12
3-1假設及情境 12
3-2符號定義 18
3-3模型建構 19
4數值分析 25
4-1數值討論 25
4-2敏感度分析 32
4-2-1收益共享敏感度分析 32
4-2-2收益共享與消費者對再製品價值認知敏感度分析 37
5結論與未來研究方向 45
參考文獻 47

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指導教授

陳振明

審核日期

2023-6-27

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