The relative weights of Internet shopping fundamental objectives: Effect of lifestyle differences

NCUIR > School of Management at National Central University > Graduate Institute of Information Management > journal & Dissertation > Item 987654321/31556

Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/31556

Title:	The relative weights of Internet shopping fundamental objectives: Effect of lifestyle differences
Authors:	Eric T.G. Wang ,His-Yin Yeh,James J. Jiang
Contributors:	資訊管理研究所
Keywords:	COMMERCE;MARKETS
Date:	2006
Issue Date:	2010-07-06 17:50:56 (UTC+8)
Publisher:	中央大學
Abstract:	Internet commerce should be viewed as a new way of value creation and provision. To attract consumers to visit Web sites, a critical question is: What are their major concerns in Internet shopping? Nine fundamental objectives to describe the bottom line c
Relation:	PSYCHOLOGY & MARKETING
Appears in Collections:	[Graduate Institute of Information Management] journal & Dissertation

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