| DC 欄位 |
值 |
語言 |
| DC.contributor | 企業管理學系 | zh_TW |
| DC.creator | 吳思涵 | zh_TW |
| DC.creator | Su-han WU | en_US |
| dc.date.accessioned | 2003-6-27T07:39:07Z | |
| dc.date.available | 2003-6-27T07:39:07Z | |
| dc.date.issued | 2003 | |
| dc.identifier.uri | http://ir.lib.ncu.edu.tw:444/thesis/view_etd.asp?URN=90421023 | |
| dc.contributor.department | 企業管理學系 | zh_TW |
| DC.description | 國立中央大學 | zh_TW |
| DC.description | National Central University | en_US |
| dc.description.abstract | The prevailing use of the international franchise system throughout the world provides impetus for academic research in the international franchise system development. In this research, a stage model, termed as the Stage Model of the International Franchise System Development, was therefore proposed to provide insights for the process of developing the international franchise system successfully. The development of the proposed model take references from related literature and case studies on five Taiwan’s international franchisers in the food industry. Detailed challenges, problems, and opportunities at each stage were documented, and directions for the future research were provided. | en_US |
| DC.subject |
Models | en_US |
| DC.subject | Business Growth | en_US |
| DC.subject | Case Studies | en_US |
| DC.subject | International | en_US |
| DC.subject | Franchises | en_US |
| DC.title | Toward A Stage Model of the International Franchise System Development:
The Case of Taiwan and the USA | zh_TW |
| dc.language.iso | zh-TW | zh-TW |
| DC.title | Toward A Stage Model of the International Franchise System Development:The Case of Taiwan and the USA
| en_US |
| DC.type | 博碩士論文 | zh_TW |
| DC.type | thesis | en_US |
| DC.publisher | National Central University | en_US |