dc.description.abstract | The biggest difference in between the consumer markets and the business markets is that there are much fewer customers in the business markets. A customer may play an important role to impact supplier’’s revenue and profitability. Suppliers must do their best to understand and satisfy customers’’ needs in order not to lose any customers.
Customers and suppliers are all want to exert their power to influence the counter parties and then various supplier developments are formed and linked. The power is dynamically changed along with the dynamic environment. Therefore, it is crucial for suppliers and customers, especially suppliers to look into and well manage various customer-supplier relationships in business markets.
But the advancements in Supply Chain Management have prompted companies to team up with their supply chain members for better competitiveness. The emergence of JIT purchasing, supplier management has changed the relationships between manufacturing firms and their perspective suppliers toward a working entity that needs to be fully integrated in order to compete in the fast changing environment.
This study first proposes a new business strategy framework, which categorizes the business strategy types into product quality, delivery, price, innovativeness, and flexibility. Then, the fit relationship between supplier capabilities, supplier developments and five kinds of purchasing strategy above is developed to be researched and examined empirically based on data collected from 63 PCB manufacturing firms in Taiwan.
The purpose is to explore the factors of supplier capabilities and supplier developments under different purchasing strategies. Referred to the 23 indices of Dickson’’s and 28 indices of Krause’’s researches as well as the opinions of experts in Taiwan, through statistical analysis, we can find that (1) There exists significant differences in five dimensions of the purchasing strategies and supplier capabilities between the firms. (2) For supplier developments, there are four dimensions appear significantly different. (3) Different clusters of supplier capabilities have different supplier developments. The study results indicate that firms must adopt different supplier strategies based on their business strategies in order to improve the performance. | en_US |