| dc.description.abstract | Recently, in conjunction with the ever increasing trend of strong competition in the technology sector and the obvious formation of an increasingly interconnected global market, Taiwan’s metal plate processing industry is not only facing the increased competition inherent in globalization, but is also finding itself in need of quickly adapting to the ever shifting paradigms of the corporate sector. As such, if and how Taiwan’s metal processors are able to utilize their preexisting advantages to adapt to the ever changing external environment and not become obsolete will be the decisive factor in the success or failure of their future development.
The primary goal of this research is to consider development trends in Taiwan’s metal plate processing industry in comparison to other industrial sectors. We also provide an analysis of these factors, in order to understand what the various individual companies are doing to face the challenges brought on by the changing corporate environment from which to create a management model that includes multiple topics, such as corporate change, developing core competitiveness, adjusting the implementation of sales strategies, etc. We intend to look into how we may create new completive advantages for each company, maintain stable growth, and discover the critical factors leading to the success of these companies, in order to provide them as reference to others in the same business.
The information used in this study was obtained through direct interviews with upper management in the relevant sector, as well as from related documents and secondary data gathering and analysis. From our research into the literature has come three conclusions: First, each of the considered companies has, because of the shock brought on by cheap labor costs in less developed countries, recently had to rapidly change the direction, switching development to areas requiring more advanced, technical expertise, and investing heavily in improving their own manufacturing capabilities in order to increase the efficiency of their employees and decrease the cost of labor and production in order to create advantages for the company.
Next, each studied company has had to utilize diverse sales strategies to maintain a long term and stable relationship with customers and clients, increasing client loyalty and satisfaction which in turn brings increased profits. Finally, this research categorizes and identifies the four critical factors that have allowed these companies to succeed, namely adaptability, superior management skills, innovation and creativity, and a dynamic, adaptable sales strategy.
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