| dc.description.abstract | In recent years, due to fierce competition in the technological industry sector and the constant development of new markets, Taiwan quality control and production system manufacturers are not only facing an increasingly competitive business environment, but must also rapidly adapt to the constantly changing corporate structure and increasing technological sophistication. Thus, how Taiwanese quality control and production system manufacturers use their core competitiveness, adopt the most suitable business models, and avoid becoming obsolete in the face of the constantly changing business environment will be key factors in determining their future success or failure.
The purpose of this study is primarily to explore the core competitiveness of various firms, and conduct an in-depth analysis of the operating methods and strategies they employ, including, but not limited to their sales management, project management, R&D, human resources oversight and so on, in order to discover and understand each firms unique advantages. In this way we can better provide suggestions for the planning and implementation of future sales strategies, providing the case firms with competitive advantages so they can enjoy and maintain steady growth.
In this work, we employ the case study method, gathering data for analysis from direct interviews with upper management as well as from related literature and secondary data sources. The results of our research have led us to 3 conclusions. First, the case firms should draw lessons from the vigorous development of the IT (Information Technology) and instrument manufacturing sectors, becoming daily more technologically sophisticated. They should strive to change course themselves, switching over to a field of development with a bigger emphasis on highly skilled professionals, improving their R&D ability and investment in equipment, which would result in increased employee production efficiency and reduced personnel and production costs, giving the firm a competitive edge.
Next, the case companies should develop new operating methods suited to their own core competitiveness, based on the results of our analysis, and employ multi-faceted strategies at every level of operation, including sales management, operations management, R&D and human resources development, and so on. They should always endeavor to maintain a good interactive relationship between internal and external clients in order to improve customer satisfaction and loyalty while simultaneously improving employee loyalty and work efficiency, bringing the case firms improved earnings growth. Lastly, SWOT analysis is employed to identify the relevant factors for each case firm, allowing us to give them planning strategies tailored to best suit their needs. This should serve as reference data when these companies plan their future management strategies.
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