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    題名: 桃園航空城發展之關鍵成功因素及優先順序之探討 none
    作者: 嚴中健;Chung-chien Yen
    貢獻者: 土木工程研究所
    關鍵詞: 分析網路程序法;航空城;自由貿易港區;發展策略;SWOT分析法;Analysis network process.;SWOT analysis;Development strategy;Free trade zone;Aerotropolis
    日期: 2010-08-31
    上傳時間: 2010-12-08 13:32:37 (UTC+8)
    出版者: 國立中央大學
    摘要: 在 21 世紀全球化的時代,航空城是全世界主要機場發展的趨勢潮流,機場一直以來都被視為國家競爭力的象徵,更與國家整體的經濟發展息息相關,因此,世界各國無不傾舉國之力發展航空城計畫,期望能打造具有競爭優勢的航空城。台灣桃園機場為台灣最重要的門戶,其優越的地理環境與處在全球物流運籌浪潮的「核心熱區」當中,非常有潛力發展成為航空城,對外發展可提升台灣成為區域轉運中心的優勢與機會;對內發展則可以帶動國內產業發展及經濟的成長。因此,台灣政府於政策規劃中特別將桃園航空城設定為「愛台十二項建設」中的旗鑑型企劃,除了立法通過「國際機場園區發展條例」之外,中央與地方也積極展開桃園機場及周邊的發展規劃。 本研究首先藉由全球航空城及鄰近國家自由貿易港區的現況分析及過去針對航空城及自由貿易港區的研究,結合專家訪談,歸納出如何發展成為航空城的發展策略及因素,再利用SWOT 分析法提出競爭策略,最後經由分析網路程序法(ANP)來計算因素指標的權重,歸納出航空城關鍵成功因素及發展優先順序,進而分析整理出桃園機場發展成為航空城的發展策略與建議。 In 21st century, the era of globalization, aerotropolis is the trend of the main airports development in the world. Airports have always been seen as symbols of national competitiveness, and closely linked with countries' overall economic development. Therefore, many countries are pouring their energies into aerotropolis projects and expecting to build the aerotropolis with competitive advantage. Taoyuan International Airport is the most important gateway of Taiwan to the world. It has an excellent geographical location, and is situated at the “hot core” of global trading and logistics. For external development, it can offer advantages and chances to make Taiwan become the regional transshipment center. For internal development, it can drive domestic industrial development and economic growth. Taiwan government has set the "Taoyuan Aerotropolis development Plan" as the flagship project among the "i-Taiwan 12 Projects". Except for Legislating the "Statute for the Development of International Airport Park", central government and local government are planning to develop the Taoyuan Airport and its surroundings actively, too. First, this research analyzes the development trajectory of the global aerotropolis and relevant free trade zone, and refers the aerotropolis and free trade zone with collection and discussion on reference sub-data, combining the expert interviews, summarizing the development models and factors of an aerotropolis. Then using SWOT analysis to find out the competitive strategy. Finally via Analysis Network Process, we can calculate the weight of key factors to conclude the most important factors of success and the priority of development strategies, and present strategic suggestions to realize the development of Taoyuan Aerotropolis.
    顯示於類別:[土木工程研究所] 博碩士論文

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