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    Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/64512


    Title: 壽險從業員背景特質職涯發展之研究
    Authors: 吳昇發;Wu,Sheng-fa
    Contributors: 高階主管企管碩士班
    Keywords: 保險業;人格特質;職涯發展;問卷調查;Insurance Industry;Personality Traits;Career Development;Questionnaire
    Date: 2014-06-27
    Issue Date: 2014-08-11 18:32:29 (UTC+8)
    Publisher: 國立中央大學
    Abstract: 本論文主要在研究保險業發展中重要的「增員與留才」部份,透過人格特質、教育程度和就讀科系與保險業的關聯性,對保險工作的職涯發展和工作績效表現做研究和探討。並且透過保險工作特性分析,讓讀者了解,保險從業員對工作環境,是充滿著幸福感,和愉悅的心情在享受工作。除了薪資所得優於其他服務業和一般製造業,最重要的非工資所得是其它行業所羨慕的,包含彈性上班、時間自主、家庭事業可以兼顧、更多的時間陪同家人、善盡子女孝道等等。當踏入保險業3-5年,享受到甜美果實後,回到傳統行業,會很難習慣每天朝九晚五敲著同樣的鐘。保險從業員喜歡保險工作程度高達九成,是最有力的證明。
    本研究數據顯示,只要高中以上教育程度與任何就讀科系,對想從事保險業的人只要願意努力,都有機會登上保險業高階管理位階。對於人格特質職業適性調查,保險業有高達三成的個性是屬於內向的,和一般所了解從事保險工作個性都需要外向,並且都要能言善道有明顯出入。透過本研究分析,分析型人格特質個性屬於內向性格的工作績效表現,優於個性屬於外向的影響型人格特質。因此,對於一般不甚理解保險業的讀者,或者對有興趣想進入保險業的社會新鮮人,以及有企圖心想自行創業成就自己事業的讀者,可以參閱本論文的敘述,節省需多摸索期。對於即將踏入社會的新鮮人,保險業也是非常高附加價值的選項。主要在學習環境,每天面對新的挑戰,新的學習。透過保險工作中的分享經驗,可以加速適應社會競爭環境。本研究對工作被替換不擔心程度高達八成八,也驗證了保險從業員的工作能力是受到肯定的。;This study focused on an essential factor affecting the development of the insurance industry staff recruitment and employee retention. It aimed to explore the career development and job performance of insurance jobs by means of explicating the relationships of personality traits, education levels, and areas of study to the insurance industry. Meanwhile, through analysis of insurance jobs, it also intended to reveal that insurance agents feel a sense of happiness toward their work environment and enjoy their work with cheerfulness. Insurance agents also receive a higher income than those in the service industry and the manufacturing industry. Most important of all, they obtain more profits, such as flexible work hours and time management, a good balance between work and family, more time with their family, etc. In addition, after working in the insurance industry for three to five years, insurance agents are accustomed to the positive work environment, and already find it difficult to adjust themselves to traditional industries that require them to work from 9 a.m. to 5 p.m. on a daily basis. This is the most powerful evidence showing that up to ninety percent of insurance agents enjoy their career.
    The results of the study showed that insurance agents, with a high school diploma or above on any areas of study, have an equal opportunity to climb to senior executive positions as long as they are determined to work hard. The analysis of personality traits revealed that up to thirty percent of insurance agents were introverted, which conflicts with a common belief that insurance agents are mostly extroverted and eloquent. Also, this study found that analytical people with introverted personality have better job performance than those of the influencing and extroverted type. It is hoped that the findings of this study can clarify the insurance industry to readers who are not familiar with it, fresh graduates who are interested in it, and others who are determined to start their own business. To fresh graduates, the insurance industry is also an option with high added value. They can keep learning about the work environment, facing new challenges, and learning new things every day. Through experience sharing in the insurance industry, they can adjust themselves to the competitive social environment quickly. In addition, this study showed that up to eighty-eight percent of the respondents believed that insurance agents could not be easily replaced by others. This further proves that many people feel positive about insurance agents’ capability.
    Appears in Collections:[高階主管企管(EMBA)碩士班] 博碩士論文

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