應用層級分析法遴選電競筆記型電腦鍵盤供應商之關鍵因子探討;Key factors for suppliers of gaming notebook keyboards with AHP

NCUIR > School of Management at National Central University > Executive Master of Business Administration > Electronic Thesis & Dissertation > Item 987654321/76829

Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/76829

Title:	應用層級分析法遴選電競筆記型電腦鍵盤供應商之關鍵因子探討;Key factors for suppliers of gaming notebook keyboards with AHP
Authors:	廖得佑;Liao, TE-YU
Contributors:	企業管理學系在職專班
Keywords:	電競筆電;層級分析法;供應商遴選;Gaming Notebook;AHP;Supplier selection
Date:	2018-06-27
Issue Date:	2018-08-31 11:50:32 (UTC+8)
Publisher:	國立中央大學
Abstract:	本研究探討筆電產業ODM(Original Design Manufacturer)對於電競筆電(Gaming Notebook)鍵盤遴選供應商的關鍵因子探討，經由供應商遴選相關文獻探討和專家意見，進而發展電競筆電(Gaming Notebook)的鍵盤 16 項評量準則，並用層級分析法為研究方法來建立 4 層級的評量架構，第一層為電競筆電(Gaming Notebook)鍵盤遴選關鍵因子，第二層為 4 項評估構面架構，即成本、品質、技術能力、供應商營運管理，第三層為次準則總共 16 項評估準則。研究結果發現，在整合本研究 7 位專家意見後，進一步歸納出個準則和屬性之間的權重,在 4 項評估構面中最重視品質，其次為成本，而這16項評估準則的整體權重來比較，重視程度最高的排名前 3 項依序為品質構面的「產品可靠度Reliability)」、「產品品質(Quality)」及「產品品質保證」，排名第 4 項則為成本的構面「產品價格」。可見在電競筆電(Gaming Notebook)注重的關鍵遴選因子為品質為最高，也可見得在電競筆電(Gaming)注重的是品質與使用者體驗，而價格並不是最關鍵的考量。最後也根據研究結果，期許能使電競筆記型電腦(Gaming Notebook)代工業者在遴選現有或新供應商時候，可以了解各評估構面和準則的重要性，對於供應商的選擇時參考。;This study explored the key factors of the ODM (Original Design Manufacturer) for the Gaming Notebook Keyboard supplier, through the selection of relevant documents and expert opinions, and then developed the Gaming Notebook (Gaming Notebook). )′s Keyboard 16-item measurement criteria, and use hierarchical analysis as a research method to establish a 4 dimensions. The first layer is the key factor for the gaming of the Gaming Notebook, and the second layer is the 4 dimensions. i.e., cost, quality, technical capabilities, supplier operation management, and the third layer for the 16 sub-criteria. The results of the study found that after integrating the seven expert opinions of this study, the weights between the criteria and attributes were further summarized. Among the four evaluation dimensions, the most importance was on quality, followed by cost, and the overall weights of the 16 sub- criteria. In comparison, the top three most highly valued items are “Product Quality Reliability”, “Product Quality” and “Product Quality guarantee” in the order of quality, and the fourth item is the cost aspect. "Product price." It can be seen that the key factor selected by Gaming Notebook is the highest quality. It can also be seen that Gaming Notebook focuses on quality and user experience, and price is not the most critical consideration.
Appears in Collections:	[Executive Master of Business Administration] Electronic Thesis & Dissertation

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