由於近年氣候暖化、農業人口老化、缺乏農作勞動力、資金不足、生產規模小等問題，使農業工作者更加期盼透過智慧化農業生產，優化農產品、提高生產效率，並提供產品溯源機制，建構智慧農業。智慧農業的發展將會改變傳統農業商業模式，在導入智慧農業技術後，此篇研究將針對農業創新服務模式與傳統農業商業模式作比較與分析，並提供後續智慧農業發展建議。蜂巢數據科技於2015年成立，早期經營資料科學社群，舉辦大數據分析與資料科學研討活動，聚集跨領域人才及創新應用探討。後續以接專案的方式，透過與農委會的合作，開啟農業科技大數據應用的創新模式，目前主要產品為提供智慧農業服務。本研究將利用Canvas商業模式分析個案公司如何翻轉傳統農業，為台灣農業帶來發展新契機。;Due to the recent climate warming, the aging of the agricultural population, the lack of agricultural labor, insufficient funds, and small scale of production, the agricultural workers are more eager to optimize agricultural products in order to improve production efficiency and provide product traceability mechanisms through the intelligent agricultural production. The development of smart agriculture will change the traditional agricultural business model. This research will compare and analyze the agricultural innovation service model and the traditional agricultural business model, and seek to provide suggestions for wisdom agriculture development. Beehive Data Technology was established in 2015. The early operating data science community organized big data analysis and data science seminars to gather cross-disciplinary talents and innovative applications. And later, cooperate with the Council of Agriculture (COA), in the form of a project to open a big data innovative model for the application of agricultural science and technology. At present, the main products are to provide smart agricultural services. This study will use the Canvas business model to analyze how to change traditional agriculture and bring new opportunities for Taiwan′s agriculture.
