運用層級分析法建構外包專業製造商評鑑指標─以個案U公司為例

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題名:	運用層級分析法建構外包專業製造商評鑑指標─以個案U公司為例
作者:	任杰;Jen, Chieh
貢獻者:	高階主管企管碩士班
關鍵詞:	代工服務;層級分析法;評鑑指標;網路通訊品牌;OEM (Original Equipment Manufacturer) service;Analytic Hierarchy Process (AHP);Selection Criteria;Networking Branding
日期:	2022-06-07
上傳時間:	2022-07-14 13:52:41 (UTC+8)
出版者:	國立中央大學
摘要:	企業自身所擁有的資源是有限度的，代工服務的內涵和核心價值就是協助客戶藉由外部資源提升企業總體的運籌能力和營運規模，比方說快速的擴充生產線產能、上中下游供應鏈的整合、全球後勤運籌資源的提供等等，讓客戶可以將內部資源集中投入在發展核心競爭力的業務上。本論文的研究目的旨在如何建立出一套有效性高且執行效率佳的系統化評選標準，研究內容是引用全球無線網路通訊產品領導品牌業者(U公司)授予及分配代工合約製造商的評分機制，並結合相關產業專家和參與外包決策成員對代工廠商評選的評估重點，重新訂定出優劣評估因子後再透過層級分析法(AHP)建構出新的網通專業製造商評鑑指標，並以此指標規劃出一套可供U公司立即導入於實務應用的網通代工供應商評分表範本。期盼本研究結果能有助於網路通訊品牌業者，藉由透過代工供應商評分表的機制從各類型的代工模式及眾多的代工廠商中遴選出較能契合品牌商自身營運模式和有效提升品牌競爭優勢的代工廠授予及分配代工合約。;Resources owned by an enterprise are limited. The core values of OEM (Original Equipment Manufacturer) services are to assist customers in improving the overall operational capability and operating scale of the enterprise through external resources. Integration of suppliers, provisioning of global logistics resources, and so forth, allows customers to focus their internal resources on the development of the core competitiveness of their businesses. The research purpose of this paper is to establish a set of highly effective and efficient systemic selection criteria. For evaluating OEMs contents will be based on how a global wireless network communication product leading brand (U company) assesses and assigns contract manufacturers. The scoring mechanism, combined with the evaluation key points of relevant industry experts and participating outsourcing decision-making members on the selection of vendors, re-determined the evaluation factors, and then established a new performance scoring questionnaire through the Analytic Hierarchy Process (AHP). It is expected that the results of this research can help owners of networking branding businesses to select from various types of OEM models and numerous manufactures through the mechanism of performance scoring questionnaires that are more suitable for the brand’s own operating model effectively, awarding and allocating OEM contracts for foundries, enhancing the competitive advantage of the brand.
顯示於類別:	[高階主管企管（EMBA）碩士班] 博碩士論文

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