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    Please use this identifier to cite or link to this item: http://ir.lib.ncu.edu.tw/handle/987654321/63881

    Title: 以忠誠為社會資本之創業家精神:以創業目標為生涯發展導向
    Authors: 張棋龍;Chang,Chi-Lung
    Contributors: 管理學院高階主管企管碩士班
    Keywords: 創業家精神;目標導向;社會資本;entrepreneurship;goal orientation;social capital
    Date: 2009-07-02
    Issue Date: 2014-05-08 15:35:18 (UTC+8)
    Publisher: 國立中央大學
    Abstract: 本研究透過社會資本的角度,使用個案分析的方法,了解研究者自身在缺乏過去文獻中提及之創業家的特質:自信、理性分析、正面心理的情況下如何能夠創業成功。
    ;This research uses the standpoint of social capital to understand how an entrepreneur become successful without characteristics of entrepreneur presented by previous research such as confidence, rational analysis or positive psychology.
    Besides interviewing the family background, the development of personality, the process of school learning, serving in the army and working experience of the case entrepreneur. This research uses the questionnaires of trust in social capital, occupational explanatory style, psychological capital and core self-evaluation to evaluate the personality of the case entrepreneur.
    The result of this research finds out that the success factors of the case entrepreneur are the entrepreneurship of loyalty, including respect for the relationship with customers, having clear goals, and the attitude that getting to the bottom of an affair.
    Appears in Collections:[高階主管企管(EMBA)碩士班] 博碩士論文

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