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Items for Author "蘇柏全"
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Showing 7 items.
Collection
Date
Title
Authors
Bitstream
[資訊管理研究所] 研究計畫
2003-07-01
資訊的搜尋與評估對顧客的價格敏感度以及其對網路購物意願之影響---以實驗設計研究法發展資訊搜尋與評估的效能函數; The Effects of Information Search and Evaluation on Consumers' Online Price Sensitivity and Willingness to Purchase Online---Develop Effectiveness Functions via Laboratory Experime
蘇柏全
;
王存國
[資訊管理學系] 研究計畫
2007-07-01
消費者大賣場選擇行為分析:; 建立機率型選擇模型 Analysis of Consumer's Hypermarket Choices: Probabilistic Models
蘇柏全
[資訊管理學系] 研究計畫
2007-07-01
電子行銷典範---子計畫三:衡量網際網路與實體通路間的銷售掠奪(III); Measuring Cannibalization across Electronic and Traditional Retail Channels (III)
蘇柏全
[資訊管理學系] 研究計畫
2006-07-01
電子行銷典範---子計畫三:衡量網際網路與實體通路間的銷售掠奪(II); Measuring Cannibalization across Electronic and Traditional Retail Channels (II)
蘇柏全
[資訊管理學系] 研究計畫
2005-07-01
網際網路與實體零售通路間的通路掠奪:以消費者觀點發展巢狀式多選擇性Logit模型; Cannibalization across Electronic and Traditional Retail Channels: A Individual-Level Nested Multinomial Logit Model
蘇柏全
[資訊管理學系] 研究計畫
2005-07-01
電子行銷典範---子計畫三:衡量網際網路與實體通路間的銷售掠奪(I); Measuring Cannibalization across Electronic and Traditional Retail Channels (I)
蘇柏全
[資訊管理學系] 研究計畫
2004-07-01
資訊不充分下消費者在比價網站上的三種網路商店選擇策略以及客觀資訊與個人經驗對網路商店選擇策略之影響; Three Consumer Retailer Choice Strategies under Incomplete Information at Internet Shopping Agents---The Impact of Objective Information and Personal Experience on Consumer Choices
蘇柏全
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