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Items for Author "黃暐晴"
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[企業管理研究所] 博碩士論文
2017-06-12
奢華人格與香水購買意願:探討受命名引發之品牌命名奢華度之中介與獨特性及地位消費之調節;Individual luxury on perfume purchase intention: Mediated by naming induced luxury brand personality and moderated by need for uniqueness and status consumption
黃暐晴
;
Huang, Wei-Ching
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