國際運籌港區為一國之經貿窗口，可提供企業在附加價值創造過程中，運用港區之軟硬體設施進行儲運及產品加值等功能提升企業之營運績效。在經濟全球化的浪潮下，企業尋求能有效地運用全球資源以提升本身運籌體系之效率，因此國際運籌港區對於城市或地區之經濟發展而言，提供企業於全球佈局或營運時，在附加價值創造過程中，占有支配性的地位，且是產業運籌之關鍵節點。本研究以實證分析方式探討國際物流業者進駐國際運籌港區營運所考量的因素為何。首先透過分析層級程序法(Analytical Hierarchy Process,AHP)找出企業進駐國際運籌港區營運所考量之構面重要性依序為「成本與作業效能」、「港區立地條件」、「港區基礎建設」、「港區交通連結性」、「政府政策」、「港區經營」、「產業與市場」。另一方面，本研究亦透過結構方程模式(Structural Equation Modeling,SEM)之建立，且利用上述之構面分析國際運籌港區之形成與發展，結果顯示「港區經營」、「政府政策」、「港區交通連結性」對最終之「產業與市場」之路徑具影響強度且皆為正向影響，與本研究提出之商流轉運城市為具有支援性產業服務活動與商業行為之內涵相呼應。最後，本文針對研究結果進行分析與討論。International Logistics Zone is an entrance of economy and trade in a country. It can provide enterprises the process of adding value and make use of software and hardware facilities to proceeding transportation, storage and value-added product function to promote the operating performance. With the trends of globalization of economy, enterprises attempt to leverage global resources to upgrade efficiency of logistics system itself. The study explores the factors of international logistic companies which set up in International Logistics Zone by emperical analysis. First, the study tries to use Analytical Hierarchy Process(AHP) to find out the enterprises consideration factors and the results show the priority in “cost and activity efficiency”, “geo-location” , “basic infrastructure” , “link of transportation” , “government policy” , “opearting environment” and “industry and market”. Moreover, the study also uses Structure Equation Modeling (SEM) to analyse the development of International Logistics Zone. The empirical results show the directions of “opearting environment” , “government policy” and “link of transportation” to “industry and market”are intensely and positively influnced. It is respond to the association with view of “the city as a terminal” as well, which provides supportive industrial service, commercial business activities and enviroment.
